This paper discusses the development of the Utah Model for Comprehensive Counseling and Guidance, and specifically, its application in the Granite School Districts Guidance Program. This model adopted the National Occupational Information Coordinating Committee (NOICC) competencies as its desired program content, which focuses on student outcomes. While the comprehensive guidance and counseling program model adopted in Utah shares major characteristics of other models, it is singularly unique in its statewide approach to implementation and the near universal adoption by the secondary schools of the state. Critical evaluation of school counseling and guidance services and the development of the Utah model in the early 1990s has lead to a commitment to plan, deliver, and evaluate a school comprehensive counseling and guidance program that focuses on: reaching 100 percent of the student population; providing a programmatic approach to guidance; assuring accountability; eliminating non-guidance activities; developing student competencies to address identified student needs; and defining the role of the school counselor within the comprehensive counseling and guidance program model. (GCP)