This presentation describes the student retention program designed at El Camino Community College (ECC) (California) with a soSHOWme grant. SoSHOWme is the title of a $20,000 Funds for Instructional Improvement grant awarded by the California State Chancellor's Office to measure the improvement of student retention of lecture information that has been augmented by short audio-visual bursts--"bytes" or "clips." The idea was inspired by a presentation made by Doreen Shell and Carl Kozlosky of Lakeland Community College (Ohio). At ECC, student scores on identical questions were recorded for three years prior to the soSHOWme grant. For some courses, core issues--or critical definitions and concepts--were also defined. Only 10% of the critical concepts could be addressed with audiovisual support, while some non-core issues could be addressed visually. It was proposed to measure changes in students' responses to core issues and changes in overall performance. The primary objective of soSHOWme was to increase understanding of core concepts in ECC's Computer Information Systems Introduction to Microcomputers class by 15%, and of overall concepts by 10%. Results included an overall performance improvement of 8% and core issue retention improvement ranging from -9% to +39%. (NB)