A major survey of career and employment counseling in Canada was completed in 1993, with over 1600 counselors, department heads and managers of counseling centers, and regional directors working in career and employment counseling centers being polled. Survey results indicated: (1) there is a strong need for evaluation in all aspects of career counseling; (2) counselors face a number of challenges, such as dealing with client expectations and personal barriers, as well as their own stress and frustration; (3) clients know what they want from counseling, but their initial expectations undergo changes; (4) counselors need to examine how they spend their time; (5) there is a need for more effective leadership in the profession; and (6) counselors need to become better at marketing what they do. A call is made for a different model for delivering counseling services, moving away from ineffectual individual counseling and toward more group work, evaluation, mentoring, marketing services, and large-scale resource sharing. If counseling is to survive to service the clients who desperately need it, counseling will need to become truly client-centered, not program, or test, or counselor centered. (RB)