ERIC Number: ED397445
Record Type: Non-Journal
Publication Date: 1996-Mar-21
Pages: 8
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
Toward Curriculum Development and Implementation: How Can Classical Concepts of an Educational Theorist Be Translated into a Specific Curriculum for a Course in Writing "for Business and the Professions?"
Walsh, S. M.
This paper focuses first on the educator, Ralph W. Tyler, who serves as a model and ideal for curriculum development and implementation. The paper states that in 1949, Tyler, in creating a syllabus, created a small book of 128 pages, and in so doing, he set a benchmark in the field of education. The paper then provides an extended syllabus for a course on writing for business and the professions at the State University of New York, College at Oneonta. The paper notes that the major goal of COM 240 is the development of fundamental managerial problem-solving and decision-making abilities as these abilities pertain to effective business and professional writing. The syllabus featured in the paper outlines the course aims; what the student will be able to do after completing the course; the standards of effective business communication; and the subject matter of the course. As outlined in the paper, under types of business messages, for instance, the syllabus lists specific forms: routine, unpleasant or negative, selling a product, credit and collections, goodwill, memorandums, press releases, minutes of a meeting, etc. Contains 13 references. (TB)
Publication Type: Guides - Classroom - Teacher; Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A


