This guide is designed to be a resource for individuals and agencies wishing to provide health promotion programs for rural black elderly. Community health promotion is defined as "any combination of educational, social, and environmental supports for behavior conducive to health." Part One, "Health Promotion and the Rural Black Elders," introduces health promotion concepts, the health problems and behaviors of the rural black elderly, and factors that influence black elders' attitudes toward and participation in health promotion. Part Two, "Planning a Health Promotion Program," discusses the steps in building a program, and develops a framework for culturally relevant health promotion programs. Part Three, "Health Promotion Delivery Techniques," offers specific examples of techniques that have been used by practitioners across the country to encourage involvement by rural black elderly in health promotion programs and to make the programs more culturally relevant to participants. Contains 49 references, a health style self-test, a list of resource centers with descriptions, and a list of resource materials with ordering information. (KS)