In 1992, Alamogordo Branch Community College (ABCC), a branch campus of New Mexico State University, developed and implemented the Institutional Assessment and Strategic Planning (IASP) process, an integrated process designed to assess both student academic achievement and institutional effectiveness. Each year, the IASP process begins when individual faculty members evaluate their assessment activities for all courses and complete reports about their assessment efforts. Next, instructors in all academic disciplines discuss their assessment activities at discipline-specific focus group meetings. Other activities include focus groups among each of the four academic divisions, focus retreats for faculty and for student services personnel, focus group meetings in each student service program, and Institutional/Instructional Support focus groups and retreats. At focus group meetings, participants complete forms listing strengths and concerns in their areas, and develop action plans. These forms and action plans are forwarded to the IASP Committee and used as support documentation for the strategic planning process. The IASP Committee, with 10 members appointed by the Provost, develops a set of institutional issues. The issues are ranked, and institutional actions are developed to address each issue. Subsequently, an institutional plan is developed and presented to the college community. Institutional research is important to the IASP process, including internal and external environmental scans and student tracking systems. The IASP process is successful at ABCC because it provides an opportunity for everyone on campus to be heard. (PAA)