This paper describes West Texas State University's efforts to recruit Hispanic students and compares enrollment trends there with national statistics. West Texas State University (WTSU) is a small four-year college, located 12 miles south of Amarillo in Canyon (Texas). A review of enrollment trends in higher education notes that although minority enrollment has shown an increase, graduation rates for Hispanics are disappointing. In 1989-90, WTSU awarded 826 undergraduate degrees; 38 (5 percent) of these were awarded to Hispanic students. At WTSU, enrollment of Hispanic women has increased from 158 in 1987 to 221 in 1990, and enrollment of Hispanic men has increased from 143 in 1987 to 155 in 1990. A section describing the recruitment efforts at WTSU covers the work of a minority recruiter, a program aimed at local middle school students, print materials and outreach through the mail, work with federally funded student support services, parent education, and institutional obstacles. The next section describes WTSU's collaboration with the Texas Alliance for Minority Participation, which involves a summer pre-college program, stipends, internships, and scholarships. Student services at WTSU are also described, and they include a multicultural center and leadership training programs led by WTSU students at local high schools. A 19-item list of references is included. (JB)