This paper discusses seven ways in which college faculty can become actively engaged in scholarship about teaching. The seven principle components of teaching are as follows: (1) subject matter expertise; (2) organized presentation of subject matter; (3) concern for curricular relevance and coherence; (4) informing the curricular change process; (5) developing curricular support materials; (6) mentoring students; and (7) collegial relationships with other faculty. The first two components relate primarily to areas of classroom performance, whereas the last five involve those activities which are also related to teaching but not necessarily to classroom performance. The paper presents, in support of its position, a list of the aspects of teaching which are evaluated at the University of California, Berkeley, for faculty advancement and promotion. Also provided are some guiding questions that capitalize on the subject matter expertise of faculty concerning course materials and grading, as well as a list of questions that can be used in observing classroom behaviors. Contains 5 references. (GLR)