The United States is experiencing a major demographic transformation. Some studies have projected that by the year 2020, whites will be in the minority as their number is surpassed by those of Indian, Asian, African, and Spanish descent, to name a few. Educators must make a major commitment to see that all students have the opportunity to perform academically at a high level. There will be barriers of color, language, culture, and attitude that will be greater than any faced before as white and minority students are joined by those from Thailand, Vietnam, and other countries. The task will be not to lower the standards but to increase the effort. To make this effort will be to the direct benefit of all, as a new generation of people become a part of the fabric of U.S. life, adding the high level of energy and creativity characteristic of groups making their way in the United States. Their numbers are now so large that if they do not succeed, all in the United States will have diminished futures. Few businesses are prepared to face this increasing cultural diversity. Managers must learn to value workforce diversity and manage in a way designed to seize the benefits that differences bring. (JB)