The 14th Jerusalem International Book Fair, as an integral part of the International Jerusalem Symposium on Encouraging Reading took place for the fourth time. It addressed itself specifically to the promotion of reading habits among children and young people. The proceedings contain the following addresses: (1) "Give Us Books, Give Us Wings; 1989--The Year of the Young Reader" (John Cole); (2) "Television and Reading: Friends or Foes?" (Dorothy G. Singer); (3) "Media Education, Reading Promotion in Families and Kindergartens--Results of a Two Year Campaign" (Rolf Zitzlsperger); (4) "Encouraging Reading: A Philosophic, Pedagogic and Practical Approach--An Overview of a Primary School Library Program" (Barbara Rush); (5) "The Media Can Encourage Reading: Some Current Television Programs in the United States" (Arlene M. Pillar); (6) "Maximizing the Appeal of Reading Matter for Children: The Home/School Connection" (Bobbye S. Goldstein); (7) "Words into Books--Books into Hands: Reaching Out to the Young Reader" (Sara Shaps); (8) "Maximizing the Appeal of Children's Books: Toys or Medicine?" (Brough Girling); (9) "Considerations for the Israeli Buyer of English Children's Books" (Nancy Ayalon); (10) "Promoting Voluntary Reading in Classrooms: Theory, Research and Practice" (Lesley Mandel Morrow); (11) "Fostering an International Literary Heritage with Children's Literature Translation" (Patricia Jean Cianciolo); (12) "Beyond Books: Making Connections" (Nancy Seminoff); (13) "A Project for Encouraging 10-12 Year Old Children to Read" (Ruth Geffen-Dotan); and (14)"Points for a Report" (Lila Weinschelbaum). A list of contributors is appended. (MS)