Conditions in the early childhood profession that contribute to the development of a positive image of child caregivers are discussed. The first step in development of such an image of child care work involves the reaffirmation of the value of caring for and teaching young children. The second step involves examination and reconciliation of biases in the early childhood profession. Such biases include the field's unwritten status hierarchy, the notion of profitability, and negative attitudes towards parents. The third step is the development of a mechanism for internal change. The fourth step involves the development of an agenda for action. It is concluded that recognition of the power and importance of linkage between systems is of critical importance. Connections among those involved with children and families are the key to advocacy. The strength and effectiveness of advocates' efforts cannot be sustained unless advocates work in a profession that fosters a positive image of itself. (RH)