The purposes of the "Pilot Study for the Active TV Viewer Scholar Education" project were to find low cost teaching methods that developed critical television viewing skills among elementary and secondary students, and to develop a parallel program of family education in an effort to modify family viewing practices to encourage critical viewing. This report supplies specific information on the design and implementation of programs to meet project goals and the dissemination of information about the project through conference presentations and publications. A review of programs developed and field tested in various schools throughout Chile in 1984-85 indicates that the development of a critical viewing curriculum was not suitable for the national reality; rather, training teachers in the theory and practice of active television viewer education, enabling them to produce their own materials, was considered to be a more effective approach. A projected area for future investigation by the Universidad de Playa Ancha de Ciencias de la Educacion is the analysis of the effects of a wider variety of media on students. A regional workshop is now developing a methodology to teach skills in critical analysis of materials written by the press, and other institutions have asked for technical support to develop similar programs to enhance the use of educational media. A proposal has been submitted to the national government and National Television of Chile for the development of a national distance education program with similar goals. Efforts to generate international economic and academic support for the pedagogy of mass media projects are also underway. (GL)