This document presents a comprehensive Public Health Service plan for informing and educating the American public about Acquired Immune Deficiency Syndrome (AIDS). The plan specifies the audiences to be addressed by this effort, the basic elements of AIDS information and education, and the means by which this education will be accomplished. Mass media campaigns, health education programs, demonstration programs, a clearinghouse of AIDS information, critical agency cooperation, and the development of special information for use by educators are discussed. Part I of this report, Overview, contains an introduction and sections on planning, implementation, evaluation, and a time table. Part II presents basic elements of AIDS information. Part III, Components of the Plan, presents an action matrix and action steps for each of the four major information/education effort components: (1) the public; (2) school and college aged populations; (3) persons at increased risk or infected; and (4) health workers. Part IV contains appendices of accomplishments through 1986, a list of Public Health Service available materials, and a glossary of abbreviations for federal organizations. (NB)