In 1985 the Agency for Instructional Technology conducted its second national contest to search out the best promotion and utilization ideas that instructional television (ITV) agencies use to increase use of instructional video materials; and this 1986 compilation of the award-winning ideas is intended to serve as a reference for instructional technologists. The utilizations projects and activities described were entered in the competition under six major categories: (1) Recognition, which includes award criteria for teacher recognition, description of a program on nutrition for fourth and fifth grade students, and highlights of the media specialist's role in ITV; (2) Professional Development, which includes descriptions of the Training Network Project and the Video Library Project; (3) Curriculum Integration, which includes descriptions of the Youth Vote Project; the ASSET Skills Matrix of courses that address basic competency skills for curriculum areas; "Media in the Curriculum," a writing program for fourth, fifth and sixth grade students; NASA Space Shuttle Mission Watch and Videoconference; and "Across Cultures," a workshop series for schools unfamiliar with instructional television; (4) Promotion, which includes the "Sights 'N Sounds" Newsletter; Project "On Camera," public service announcements on health issues for young people; a 10-minute inservice/promotion/utilization teleseries; KQED's instructional television series; the ASSET Newsletter; and the 1984-85 teacher's manuals outlining a series of instructional programs for elementary and secondary students; (5) Video Tape Library, which includes "Bits and Bytes," a computer awareness videocassette series; and two projects aimed at expanding instructional resources and educational services to individual school buildings; and (6) Safety, which includes a poster calling the attention of the educational television community to safety hazards. (DJR)