The formative evaluation procedures and results described in this report for the development of CABOODLE, a 13-program educational television series in the arts and humanities for the primary grades, had two significant components. Lab segments testing in the initial development phase helped design a format for the series that would hold the attention of children and, at the same time, provide a satisfactory vehicle for employing varied television techniques for achieving program objectives. Using information gained from this preliminary evaluation, procedures and instruments were developed and the three pilot programs completed in 1978 were tested at four national sites to determine strengths and weaknesses and provide direction for revision. The major part of this report focuses on the procedures and instruments used for the field-testing of the pilot programs and teaching guides--a picture page to determine student preferences, student and teacher surveys, forms for recording student responses during observation, student interview forms, and a form for teachers to record student behaviors. Procedures for using the various evaluation instruments and their role in the overall survey are outlined in tabular form, and the findings from each are discussed in some detail. Testing instruments and data charts are attached. (CMV)