This module is one of twelve individualized performance-based modules, each based on a major competency needed by vocational administrators for effectively administering vocational education in local education agencies. The module focuses on developing competency in understanding the need for cooperation with industry and in planning cooperative programs through the following activities: listing motivational factors which encourage industry and people to become involved in education, identifying specific industry service areas available to public education, describing in writing the major techniques used by educators to involve industry with education, and demonstrating an ability to plan and communicate with industry leaders. Activities are primarily based on having the learner read suggested material related to the subject. Content is organized as follows: introductory section, terminal objective, summary of content, procedures, suggested resources, pretest, learning activities, posttest, and an answer manual. (SH)