The consumer protection movement in higher education began in about 1972. Layton Olson describes the background of this movement including the long- and short-run forces behind it and what the movement means to students. Disclosure of complete and accurate information to prospective students is the next step in consumer protection. This is discussed by Seth Brunner in terms of what it means to many kinds of students and prospective students; and what information students and their families need. Information as a factor in decisionmaking by prospective students is discussed by Nancy Greenberg to answer questions regarding why prospective students receive an increase in communications but not an increase in useful information from educational institutions; how better information can help the development of personal strategies for making educational decisions; and the persons who are the most influential sources of information for prospective students. Steve Williamson outlines information currently collected and its potential use by students, including the cost of information, what information could be made available to students, what information should be collected, and how the information could be delivered to students. (JMF)