During the 1974-75 school year, 23 educators and counselors participated in the third annual Career Guidance Institute, a cooperative effort of the National Alliance of Businessmen, Indiana University at South Bend, and the South Bend Community School Corporation. The institute was organized to increase the participants' awareness and knowledge of various aspects of the world of work which would consequently help students develop career awareness based on current occupational information. This final report of the institute outlines the organizational planning by the Joint Utilization of Industry, Community, and Education Committee (JUICE) and discusses orientation workshops, the institute itself, and pre- and posttest analyses of the institute's effectiveness. One of the main goals of the institute is listed as the strengthening of communication between educators and the business-industry community, which was achieved by the participants' exploring local employment opportunities, through tours, seminar sessions, and informal conversations with area businessmen. The educators' formulated plans for implementing career guidance in groups and on an individual basis in their own schools are also presented. The appendixes to the report contain a list of Career Guidance Institute goals and objectives, institute participants, a materials list, evaluation forms, and slide scripts of businesses and industries visited by the participants. (TA)