Guidelines are provided for a curriculum-based school media program. A discussion of media center philosophy and the means of activating it is followed by the description of a three-phase program. Directions for phase 1 focus on physical arrangements and operating procedures for display, circulation, the card catalog, study areas, reference, periodicals, production, equipment, and professional materials. Technical processing of nonbook material is also described. Guidelines for a student media center aides program are outlined for phase 2 of the program, and procedures and instructions are provided for a media fair. Suggestions for media center interaction with students and teachers are given as phase 3. Library skill needs of children are also listed. The program is aimed primarily at the elementary school, but adaptations for high schools are included. (LS)