The strategy for improving college teaching includes: (a) a method for measuring student learning styles, (b) the design of alternative learning activities for student learning styles, (c) the matching of student learning styles with instructional activities, and (d) a research model for improving college teaching. The Myers-Briggs Type Indicator (MBTI) is a self-administering questionnaire which can be used for measuring student learning styles. Direction of interest, perception, judgment, and life style are measured by the MBTI, and learning styles can be ascertained from these measures. Self-paced learning systems with various learning activities can be adopted. Research at the University of Florida indicates that there is a correlation between a student's score on the MBTI and his preference for college teaching methods and that the individualization of instruction with a variety of learning experiences is a desirable teaching strategy for college teachers. The practical research model for improving college teaching requires research studies which would measure teacher and student learning styles through use of the MBTI. The data gathered from such research could be used by the faculty to design more appropriate learning experiences for students. (HMD)