An approach to teaching descriptive writing and its values are discussed. Benefits derived from a descriptive writing unit are said to be the following: (1) Descriptive writing is fun; (2) It enables the instructor to demonstrate that the first word that pops into the writer's mind is often not the best one; (3) There is no easier way in which to teach grammar, especially parts of speech; (4) There is not better training in seeing the need for precise word selection and for developing this skill; (5) It aids the student in developing craftmanship in his writing. Practical application of these theories of value include: an image quiz; demonstration of conscious word selection using a step-by-step approach until a one sentence description is created; introduction of figures of speech and words that appeal to the senses; emphasis on reader involvement; introduction of the entire area of diction in connection with the consideration of what the reader will respond to and how he will respond. In writing the longer essay, the student should become an observer and note-taker; learn to organize or preplan his material; become knowledgable in the use of transitional devices; and become aware of the importance of tone and mood. (DB)