The Adult Learning Program Service (ALPS) aims to reach eight and a half million adults between ages 25 and 44 and teach them reading and math skills they can use at home and on the job. ALPS proposes to reach those who have never finished high school but do have at least a sixth-grade reading level. They could use their new skills to prepare for high school equivalency tests, to receive special certificates from local businesses and labor unions, or to qualify for better jobs or further education. ALPS will use radio and television to reach its audience at home, at work, in union halls, at YWCA's, and other places. It plans to use some of the same techniques as "Sesame Street" to capture and motivate its audience. But before programs are produced (target date: September, 1973), several tasks must be completed: gather more information on the projected audience, do curriculum research, create liaisons with public broadcasters and adult educators, plan quality programs. The biggest problem, though, is figuring out how to get the people and institutions of each locality to help with promotion, group-viewing, tutoring and counseling, or offering rewards to participants. (JK)