The Reading Improvement Services Everywhere (RISE) project was launched by the National PTA so that PTA's throughout the nation could participate in the federally initiated Right-to-Read effort. It is felt that the parents are responsible to see that the child's learning motivation and readiness are well developed. Project RISE focuses on what can be done to assure reading readiness and early reading. The objectives include to contact the parents of preschool children, to encourage a personal library in the home, and to call for involvement of PTA and education agency teams in the development phase of the project. The local PTA's will learn what the schools are doing in the area of reading improvement, support the schools by disseminating information, and help all parents to understand the objectives to be accomplished. Able volunteers can offer help in the classroom, the library, and in promoting the program. (AW)