The Berkeley campus of the University of California has initiated the Educational Opportunity Plan (EOP) to recruit disadvantaged students and provide financial support, tutoring, and counseling. The purpose of the program is to assist and motivate California high school students who are members of culturally disadvantaged groups and who have demonstrated intellectual promise. Under the 1960 California master plan for public higher education, some four percent of entering and transfering students are admissible by special provision, and it is this "four percent rule" that is used for recruitment of EOP students. Risk applicants must submit three to five letters of recommendation from teachers and counselors. Admissions standards are, however, flexible enough to accommodate those who are academically deficient but promising. Examination of the profiles of former EOP students indicates that EOP serves a cross-section of the disadvantaged. Major sources of financial aid for EOP students are federal grants and loans, private gifts, University registration fees, and special Regents' appropriations. The Berkeley EOP has been successful as evidenced by an independent evaluation by the Southern Educational Foundation. (RJ)