A study was made of the relationship of the relative scores of respondents on each of five learning orientations (learning, desire for sociability, personal goal, societal goal, and need fulfillment) to selected personal characteristics (age, sex, marital and family status, occupation, income, residence location, religious preference), social characteristics (number of organizational memberships, group subjects studied, subjects studied independently, and hours devoted to independent study and to study of group subjects), and levels of achievement motivation. Subjects were 91 adults enrolled in the part-time B.A. program at the University of Guelph. Indexes of learning orientation and achievement motivation were used. Findings led to the following conclusions: (1) age allows some prediction of learning and sociability orientations; (2) occupational status permits a limited prediction of sociability, need fulfillment, and personal goal orientations; (3) religious preference predicts desire for sociability orientation; (4) levels of achievement motivation predict personal goal orientations. (One table is included.) (ly)