THE USES OF OPERANT CONDITIONING TECHNIQUES IN A COLLEGE READING AND STUDY SKILLS CENTER ARE DISCUSSED IN RELATION TO RESEARCH FINDINGS. OPERANT TECHNIQUES WERE USEFUL IN GATHERING DATA ON STUDENT BEHAVIOR AS WELL AS IN INCREASING THE PRECISION OF THE DATA GATHERED. THE EFFECT OF THESE TECHNIQUES ON READING AND HANDWRITING RATE ARE DISCUSSED AND CASE STUDIES ARE PRESENTED. REFERENCES AND SELECTED FIGURES ARE INCLUDED. THIS PAPER WAS PRESENTED AT THE NATIONAL READING CONFERENCE (ST. PETERSBURG, DECEMBER 1, 1966). (BK)