Discusses why corporate communications/public relations (cc/pr) should be benchmarked (an approach used by cc/pr managers to demonstrate the value of their activities to skeptical organizational executives). Discusses myths about cc/pr benchmarking; types, targets, and focus of cc/pr benchmarking; a process model; and critical decisions about…

Benchmarking is used in higher education to improve performance by comparison with other institutions. Types used include internal, external competitive, external collaborative, external transindustry, and implicit. Methods include ideal type (or gold) standard, activity-based benchmarking, vertical and horizontal benchmarking, and comparative…

Discusses what students should know and be able to do as specified in the International Technology Education Association's standards. Addresses how technology education programs can meet the standards set by industry and teachers. (JOW)

Examines the use of stochastic frontier estimation of constant elasticity of substitution (CES) cost function to measure differences in efficiency among British universities. (Contains 28 references.) (PKP)

School districts worried about how students will perform on end-of-the-year state tests are increasingly administering "benchmark assessments" throughout the year to measure students' progress and provide teachers with data about how to adjust instruction. Nearly seven in 10 superintendents surveyed for "Education Week" said…

The Beginning College Survey of Student Engagement (BCSSE) was launched in 2007 as a companion survey to the National Survey of Student Engagement (NSSE). In its first two years, close to 140,000 entering first-year students at 197 institutions across the United States and Canada have participated in BCSSE. Now in its third year, BCSSE continues…

Senate Bill 1908 includes additional criteria for designating school grades for senior high schools with grades 9 through 12 or 10 through 12. Beginning in 2009-10, 50% of the school's grade will be based on the existing FCAT-related factors and the remaining 50% will be based on other factors including graduation rates, participation in…

With increased emphasis on state standards and assessments in science, one might question whether there is still a role for national science standards and benchmarks. This article makes a case for the importance of national guidelines and identifies key functions performed by the National Research Council's "National Science Education Standards"…

The new "Weighted Student Formula Yearbook 2009" from the Reason Foundation provides a simple framework for touting the successes of states and urban school districts that grant greater fiscal autonomy to schools. The report defines the Weighted Student Formula (WSF) reform extremely broadly, presenting a variety of reforms under the WSF umbrella.…

The Spellings Commission report stresses that higher education must become more accountable, more transparent, and more open to the scrutiny of its stakeholders. The key word is always "accountability," to which the canonical reaction among educators is a reaffirmation of the remarkable diversity of American colleges and universities and the…

The paper proposes a metric, the research quality index (RQI), for assessing and tracking university research quality. The RQI is a composite index that encompasses the three main areas of research activity: publications, research grants and higher degree by research activity. The public availability of such an index will also facilitate…

Using data to redesign instruction is a means of increasing student achievement. Educators in Camden County (Georgia) Schools have used data from benchmark testing since 1999. They hired a commercial vendor to design a benchmark test that is administered four times a year and use the data to generate subject-area reports that can be further…

This is a document that lays out the Mission of the NY College of Osteopathic Medicine's Mission Statement, It's 13 Goals and subsequent Objectives of Learning Outcomes. Benchmarks were established for each Educational Goal and defined further in Objectives. This document represents an historic attempt by NYCOM to address it's need for complete…

Online learning is a complex undertaking that holds great potential as a teaching and learning mode that public colleges and universities may strategically employ to achieve broad institutional priorities and contribute to the attainment of national goals. The Association of Public and Land-grant Universities- (APLU) Sloan National Commission on…

We developed equivalent, alternate forms of easyCBM[R] in reading (n=20 forms) and mathematics (n=13 forms) with different skills reflective of the National Reading Panel (NRP) and the National Council of Teachers of Mathematics (NCTM), respectively. We then took three forms to use as screening measures in the fall, winter, and spring so educators…