Discusses how organizations are gaining a competitive edge in a global business environment through learning and highlights a learning organization implementation case study of a division of Ford Motor Company. Examines the strategic initiative; performance improvement results; individual learning, including interpersonal development and…

Presents an evaluation/development method for achieving customer-driven improvement in organizations. Describes the steps to external and internal "mirror analysis," a process for determining if the organization functions as a mirror of customers' needs and expectations. Twelve figures illustrate factors in the process. (AEF)

Discussion of the future of library collection development and the need for planning focuses on the technique of scenario planning and discusses the results of scenario planning at the University of NebraskaLincoln that examined collection development and digital information. (LRW)

Instead of employing "inside-outside" marketing via inhouse brochures, newsletters, and websites, public schools should begin practicing "outside-inside" marketing in which strategic planning and then action comes from the marketplace (the community) to the school. Public perceptions are gathered through surveys, focus groups, and indepth…

American crime and violence have overflowed onto the college/university campus, and are now affecting senior high, junior high and elementary schools. This research presents suggested causes of school crime and also suggests possible solutions. In most urban environments, crime is a "way of life." When assessing the family incomes of…

Marketing is like the rain. Some people are quickly aware of it, while others take repeated and consistent drops for quite an extended period of time before they take action. Building on the marketing principles discussed in previous issues, the next key principle to smart marketing is the "Rain Effect." The Rain Effect is the use of consistent…

A lunch-time discussion among CELT (Center for Education Leadership and Technology) Corporation staff about how to positively impact the 2004 presidential campaign quickly evolved into a vision for bringing together top executive-level practitioners in education for a national summit on "Leadership, Learning and Technology for the 21st Century."…

In the last ten years further education has moved from a sector characterised as being in a state of 'benign neglected' by central government to one which has grown in importance to policy makers and in turn has become more and more regulated. Below I describe and critically analyse these changes, focusing on the initial training and professional…

Britain's higher education institutions (HEIs) face fundamental and unprecedented competitive pressures due to lower government funding (Cm 5735, "The Future of Higher Education," Department for Education and Skills, 2003) and a government agenda focused on a "widening participation agenda". We employ the resource-based view (RBV) of strategy…

The authors present an overview of strategic planning, examine its history and mystique, and conclude that planning, if properly implemented, can have a powerful impact on advancing and transforming colleges and universities. (Contains 1 note.)

The word "terrorism" has become commonplace in the headlines, workplaces, and homes since September 11, 2001. In the past, school crisis plans commonly addressed how to evacuate in the event of a gas leak or fire. Today, schools must be prepared to address biological, chemical, and radiological attacks, as well as car bombings, suicide attacks,…

In this article, the authors describe the use of an experiential team-based project in a capstone marketing management course. In the project, students worked with the university administration to develop a marketing plan for the Admissions Office's Tour Guide Program. The authors discuss why such marketing activities are important to colleges and…

This paper discusses the link between teaching and research, with emphasis on how best to manage core business of a higher education institution. The author argues that institutions should seek to integrate these core strategies, and agrees that 'universities need to set as a mission goal the improvement of the nexus between research and teaching'…

The purpose of this article is to provide a model for helping campus leaders create and sustain efforts to fully incorporate Universal Instructional Design (UID) throughout their institutions. The article uses a multiple dimension model of organizational behavior as the basis for making recommendations to support this type of institutional…

Strategic pricing is an important and exciting topic in industrial organization and the economics of strategy. A wide range of texts use what has become a standard version of the Milgrom and Roberts (1982a) limit-pricing model to convey the essential ideas of strategic pricing under incomplete information. In addition to providing a formal, but…