The verbal behavior of the characters of three daytime serials was analyzed over a period of two weeks of continual viewing, and coded into 19 previously developed categories. It was found that despite the recent introduction of new and controversial subject matter into the plot lines of these programs, male and female characters were responding…

Several issues relating to Indian women are discussed. These include (1) the three types of people to whom we owe our historical perceptions of Indian women, (2) role delineation in Indian society; (3) differences between Indian women and white women, and (4) literary role models of Indian women. (Author/BW)

The purpose of this study was to test the relative efficacy of two different symbolic role modelings on the desired learning. Statistical significance was obtained in the level of acquisition responses by the two modeling treatments over the two control treatments and the modeling treatment with attentional variables over the modeling-only…

Traditional learning theories stress that people are either conditioned through reward and punishment or by close association with neutral or evocative stimuli. These direct experience theories do not account for people's learning complex behavior through observation. Attentional, retention, motoric reproduction, reinforcement, and motivational…

This monograph is one of 12 that address various topics in the area of CETA/education linkages. They were designed to provide those individuals interested in the development and implementation of CETA/education linkages with information that will serve to enhance the quality of existing programs and facilitate the efficient and effective…

Investigated were the areas of role modeling and career salience for older female college students, with career salience defined as actively seeking to use education by pursuing a career. A pilot questionnaire was administered to all female students 35 and over in the Department of Psychology (N=40), with a focus upon background factors, career…

This booklet gives two- or three-page biographies of seventeen women scientists. They range in history from Agnodice (physician, 300 B.B.) to Jane Goodall (born 1934). In addition, brief sketches are given of twenty-three other women scientists. This anthology is intended to fill a need for curriculum materials and literature that provide positive…

This study was designed (1) to replicate and extend previous research on the misidentification phenomenon and (2) to test possible explanations for the phenomenon. Seventy-two preschool children were read one of three story books in which a male is presented in a traditionally female role and a female is presented in a traditionally male role.…

This module is designed to aid the fifth-grade teacher in implementing a self-awareness program to develop positive self-images among his or her pupils. Terminal and performance objectives for students are described, and activities leading to the realization of those objectives are suggested. The materials necessary for each activity are listed. A…

The purpose of this study was to investigate the effect of being imitated on behaviors of preschool children. Each of 24 subjects was given a choice of three responses in a marble-dropping task and was required to make one choice, after which an experimenter either imitated or did not imitate a subject's behavior. The results indicated that when a…

This study analyzed the conceptualization of the parental role represented in selected children's books, using the following dimensions: need gratification and control, stimulation-maturity, and affection-emotional interchange. The sample consisted of 26 books representing equally two time periods, 1950-1960 and 1964-1974. A comparison of these…

Combining two issues significant in contemporary broadcasting--the influence of television on children and the role of women as portrayed by the media, this study analyzed the image of female children in 294 television commercials shown from eight in the morning until noon every Saturday from November 10, 1973, until December 8, 1973. Although the…

Curriculum research appropriately follows, rather than precedes, development. According to the "breakthrough" view of research, curriculum development and curriculum practice exhibit a deductive applied relationship to curriculum research. The obvious fault in this view is that it ignores the milieu of value claims about what is ideal and what is…

Social learning, in particular, modeling and imitation learning, is discussed in the five sections of this paper. Section One deals with the characteristics of the model (human versus cartoon, television, film, etc.) and characteristics of the situation (reward versus punishment, etc.). Section Two, which is relatively extensive, covers aspects of…