This report presents 213 tables detailing findings regarding types and costs of advertising within marketing programs at 68 colleges and universities. Highlights of this report include the following: these colleges print a mean number of 19,270 viewbooks and 16,380 catalogs; and advertise in newspapers (86.6 percent), in magazines (45.4 percent),…

The National Forum to Accelerate Middle-Grades Reform is committed to making high-performing middle-grades schools the norm rather than the exception. The Forum believes that specialized preparation of middle-grades educators will produce competent and caring teachers who are well-qualified to teach young adolescents. Therefore, the Forum strongly…

Suggests that the college placement and recruitment profession may be in a unique position to find and implement solutions to the severe and growing shortage of high school math and science teachers. Examines the reasons for teachers' dissatisfaction and suggests needed interventions, including financial support. (JAC)

Analysis of the University of Michigan's eight-year-old medical service plan looks at its revenue and expenses, impact on medical school programs of education, research, and patient care, and the environment influencing chairman and faculty recruitment and retention. A survey identified factors important in the plan's success. (Author/MSE)

Compares academic performance and career plans of Hispanic Americans and nonminority students for possible explanations of the underrepresentation of Hispanics in scientific and technical disciplines. Discusses influences on minority students' career choices and ways of encouraging more minorities to enter scientific professions. (Author/MJL)

Proposed federal legislation is aimed at improving pre-college science and mathematics instruction, discovering factors important in shaping perceptions of science/mathematics in pre-school children (particularly television), and federal/university financial support for new science/engineering faculty members, and allowing government labs to…

Provides results (in table format) of a 1982 survey, focusing on engineering faculty positions (filled and unfilled), engineering faculty characteristics (age, discipline, age/discipline), graduate student characteristics, salaries, faculty recruitment, and industry/school faculty mobility. Includes the complete survey instrument used. (JN)

The responsibility of the admissions office in recruiting and admitting foreign students includes providing adequate and accurate information about program availability, financial aid, costs, and academic requirements; providing special personnel for handling applications; considering providing English language training; and providing adequate…

Following the removal of the Freedman's Bureau and failure of labor recruitment efforts targeted to Chinese and European immigrants, the practices of sharecropping, tenant farming, and the hiring of convict labor replaced slave labor in the South's postbellum agricultural economy. Lack of minimal economic power among freed Blacks resulted in slave…

Describes Ku Klux Klan recruiting and literature dissemination activities in schools and communities and two particularly difficult conflicts caused by Klan activities in Meriden (Connecticut) and East Baton Rouge (Louisiana). Explains the legal issues involved and possible board and administrator responses to such activities and conflicts.…

The problems of organizing a group as heterogeneous as community college alumni are difficult but are worth the effort. Alumni associations can enhance public image, influence public opinion and legislators, recruit students, provide employment sources, assist in academic program evaluation, provide general guidance, and contribute financially to…

Describes characteristics of adult college students and provides a composite of institutional responses to these characteristics. Suggests academic policies and services, such as orientation, evaluation, and counseling, should expand to meet the unique needs of nontraditional students. Proposes procedures for policy changes use rational rather…

The presence of Black faculty to serve as role models was seen to have direct bearing on Black student enrollments in both integrated and Black schools of nursing. Black educators are more committed than White educators to Black student enrollment and carry on the major recruitment and retention efforts. (CT)

A questionnaire was developed to identify the information needs of high school students (N=733) regarding college selection decisions. Academic and financial aid programs received top priority. Students were generally concerned with receiving the necessary training to enter their chosen professions. (RC)

Presidents of community and junior colleges face some critical issues and questions regarding their athletics programs, including program financing, recruitment, women's programs, and concerns about the National Junior College Athletic Association. Leadership and involvement by presidents in addressing these issues is the key to quality athletics…