This article describes how an international education component for an Advertising and Society course was developed and taught for undergraduate students through a virtual collaboration between American and Dutch universities. The creation and implementation of a Collaborative Online International Learning (COIL) project for a major requirement…

Policy elites use rhetoric in speeches and press releases to provide framing that is intended to influence public opinion. These rhetorical events can be treated as instances in which speech usefully promotes particular discourses. Indeed, elected officials are able to influence how individuals think about problems and solutions through speeches…

The purpose of this study was to explore the planning and creating of communication relationships between public schools and their respective publics to bolster perceptions of public education. To learn about local school systems, the public actively seeks information about these stories from media outlets such as newspapers, television stations,…

The foreign students who study at Russian universities continue learning Russian at bachelors' degree. The main difficulty which professors face while teaching Russian as a foreign language lies in the fact that foreign students are often unprepared to learn specific vocabulary, necessary for educational and professional activities. A totally…

Despite eight years of strong national support, Taiwan's Education for Sustainable Development (ESD) has generated limited enthusiasm for sustainable development, and is even turning some policy implementers into ESD skeptics. In one of the first attempts to study the work of policy implementers within Taiwan's ESD initiatives, this study examines…

Purpose: Many recent articles discuss the increased marketization of higher education, but few examine whether such practices are executed at their optimum level of efficiency and efficacy. This study addressed the significant lack of research in this area and answers the central question of how optimally public relations and marketing departments…

Science denial in the post-truth era is driven by both the rejection of empirical science and the fraudulent use of scientific language. Education policy based on junk science produced by philanthrocapitalists depoliticizes political questions by relocating complex legislative and policy issues from the realm of political and philosophical…

The marketisation of schools has emerged as a defining feature of the education landscape. While the role of principals and lead teachers in carrying out marketing work was investigated in the late 1990s, there has been scant evidence of how the people and practices of marketing in schools have evolved into the twenty-first century. Expanding on…

A recent (2017) study of the United States Bureau of Labor Statistics indicates that the unemployment rate for 20-24-year-olds, the age when many graduate from university and enter the workforce, is nearly twice that of all other age groups. The startling statistic suggests that more can be done to better prepare undergraduates for the workplace.…

Integration of project management collaboration software has been suggested for group experiential project courses in advertising, public relations (PR), marketing, and strategic communications. But little research has been conducted on using these tools. This study sought to gauge student perceptions toward the use of project management…

The COVID-19 pandemic affected teachers and students worldwide. In March 2020, more than 5,000 teachers reported feeling overwhelmed, sad, fearful, anxious, and worried. We evaluated those feelings through the lens of emotional labor using an explanatory sequential mixed-methods design. Results indicated that professors were experiencing signs of…

We interviewed racially/ethnically diverse, early career public relations practitioners. By asking participants to reflect on their collegiate social and educational development, we unearth contributing factors to these individuals' success both in college and in their professions to date. Respondents desired much more in-school training and…

Using citation analysis, this study identifies the most relevant journals in communication studies. The study analyzes citations from a representative list of 116 journals from subject areas within communication studies over a 30-year period and addresses research interests throughout the discipline. Results indicate that most journals cited in…

Many critics view "deontology" (focusing largely on the merits of an action itself) and "utilitarianism" (evaluation of an action based on its projected consequences) as rival approaches to ethical decision making. This survey of public relations students at three universities in the United States and one each in Hong Kong and…

This article is the twelfth in a series of articles entitled "The Legacy Project." The series focuses on the lives and actions of leaders who have forged technology engineering education profession into what it is today. Members of the profession owe a debt of gratitude to these leaders. One simple way to demonstrate that gratitude is to…