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Lieberman, Myron – American School Board Journal, 1980
Argues that it is not in the board of education's best interests to agree beforehand to a fact finder's report and suggests ways in which the board can prepare the community for the board's response to such a report. (IRT)
Descriptors: Boards of Education, Collective Bargaining, Elementary Secondary Education, Public Relations
Peer reviewedSquires, Robert – English Journal, 1981
Offers five tips to the English teacher for improving public relations: (1) understand the community, (2) be informed, (3) educate administrators, (4) involve the public, and (5) use plain English. (RL)
Descriptors: Public Relations, School Community Relationship, Teacher Administrator Relationship, Teacher Role
Peer reviewedStephens, Lowndes F.; Motes, Susan G. – Journalism Educator, 1980
Outlines the use of performance contracts in a college course on public relations. (RL)
Descriptors: Higher Education, Journalism Education, Performance Contracts, Public Relations
Braverman, Miriam – Library Journal, 1979
Suggests tools to increase community interest and support for public libraries including a public relations campaign, neighborhood action group, and community board. The advantages of community independence and decision sharing are discussed. (SW)
Descriptors: Citizen Participation, Community Involvement, Community Support, Public Libraries
Jones, Nanette Holben – Independent School, 1979
One of a series of four articles on public relations for independent schools, this article presents eight suggestions for public relations officers with little or no public relations experience. (KC)
Descriptors: Elementary Secondary Education, Marketing, News Media, Private Schools
Eccles, Helen Martin – Independent School, 1979
One of a series of four articles on public relations for independent schools, this article presents some tips for using news stories to generate more news stories, and for using events as lightening rods to attract reporters to the campus. (Author/KC)
Descriptors: Elementary Secondary Education, Marketing, News Media, Private Schools
Thompson, Margery – American School Board Journal, 1979
Provides a summary of dos and don'ts for school systems that want to inaugurate a sex education program. (Author/IRT)
Descriptors: Elementary Secondary Education, Guidelines, Program Development, Public Relations
Peer reviewedMcNerney, Mary Eileen – Catholic Library World, 1979
The Catholic school library, as an integral part of the whole school, must see its role in the total public relations effort of the school. Its efforts should be directed at the public as well as at other school personnel. (Author/MBR)
Descriptors: Essays, Librarians, Parochial Schools, Public Relations
Mavis, Anthony N. – Consulting Engineer, 1976
(Available from Consulting Engineer, 1301 South Grove Avenue, Barrington, Illinois 60010; $15.00 annually.)
Descriptors: Business Communication, Consultants, Guidelines, Organizational Communication
Cronk, Duane L. – Consulting Engineer, 1976
(For availability, see EA 507 419.)
Descriptors: Business Communication, Guidelines, Organizational Communication, Pamphlets
Peer reviewedBissland, James H. – Journalism Educator, 1977
Describes a technique for individualizing instruction in a public relations course that enrolls an average of 50 students each semester. (KS)
Descriptors: Course Descriptions, Higher Education, Individualized Instruction, Public Relations
Hitchens, Howard B. – Audiovisual Instruction, 1977
The library that is embedded in educational settings is a part of the technology of education. From this viewpoint the author discusses the ways the library can seek a relationship with the public it serves. (BD)
Descriptors: Educational Technology, Library Planning, Library Role, Public Relations
Peer reviewedWestmoreland, Reg; Starr, Douglas – Journalism Educator, 1977
Summarizes students' and teachers' responses to a public relations internship program at North Texas State University. (KS)
Descriptors: Course Descriptions, Higher Education, Internship Programs, Journalism Education
Peer reviewedSweetland, Scott R.; Cybulski, Timonty G. – Journal of School Public Relations, 2002
Interview with Joseph Murphy, professor and head of the Ohio Principals Leadership Academy at The Ohio State University. Murphy answers questions about principal leadership, administrator preparation, and school public relations. (PKP)
Descriptors: Administrator Education, Elementary Secondary Education, Interviews, Leadership
Peer reviewedGriffiths, David – Journalism and Mass Communication Educator, 1996
Describes the requirement (at the Penn State School of Communications) that public relations majors pass a tough journalism gatekeeper course. Discusses briefly the course, its usefulness to public relations students, and the advantages to journalism majors of the presence of public relations students. (SR)
Descriptors: Course Descriptions, Higher Education, Journalism Education, Public Relations


