Answers charges that New York City's teacher union misleads the public with sophisticated advertising techniques. (See EA 504 731.) Author/JF)

Urges a greater use of communications media by the foreign language profession in their attempt to improve their public "imag." (RL)

This article describes the organization and procedures involved in setting up a Counselor Week'' which can do much to clarify the role of the counselor and can help the public realize the potential of good guidance services. (JC)

Paper presented at the 26th American Classical League Institute, Western College, Oxford, Ohio, June 23, 1973. (RL)

Explained are some basic public relations guidelines for advocacy groups to follow in obtaining legislators' support for exceptional child legislation. (KW)

Author, national president of Canada's Home and School, describes the association's history and activities. (MB)

The ombudsman role is not well defined, but case studies from schools show him to be playing the Ralph Nader, PR expert, mediator -- and then some. (RA)

College news service men need to change their methods of approach to become more effective in their jobs. (HS)

Samples of significant newspaper headlines are reproduced. (DE)

Statistics related to students at Alfreton Hall (Derbyshire, England) reveal that the student sample there is much more like the population as a whole than are student samples from most adult centers. Some reasons why are suggested. (Editor)