This manual provides guidelines for promoting adult vocational programs in order to obtain increased funding, expand program offerings, attract more students, and develop and conduct customized training. The publication is organized in seven chapters. Chapter 1 discusses briefly the history of adult vocational training, reviews its purposes,…

The Los Angeles County Board of Education's campaign to improve the public's confidence in public education is described. Education as an investment rather than a cost is the theme of the campaign. The coordinated approach is adopted from campaigns developed by 11 national educational agencies. The following topics are included in this booklet:…

A three-year study examined the significant factors that affect the job placement rates of students completing a Home Economics Related Occupations (HERO) program. Other purposes of the study were to develop and pilot test a model that could be used to determine factors related to student placement in a variety of vocational education programs and…

This individualized, competency-based unit on promoting business, the 13th of 18 modules, is on the third level of the revised Program for Acquiring Competence in Entrepreneurship (PACE). Intended for the advanced secondary and postsecondary levels and for adults wanting training or retraining, this unit, together with the other materials at this…

A report to the President of the State University of New York College At Old Westbury by the Enrollment Planning Committee is presented. Ten important recommendations include: convince the local guidance community of Old Westbury's direction and quality education; investigate a computerized student inquiry tracking system; initiate a computerized…

This copiously illustrated guide is a single reference source for the diverse employment and training opportunities in the Army, Navy, Air Force, Marine Corps, and Coast Guard. It is divided into two major sections. The first section contains descriptions of 134 enlisted military occupations and provides information regarding the aptitudes needed…

This guide was designed to help educators expand the delivery of vocational education programs, services, and activities to single parents, homemakers, displaced homemakers, and young women. The guide promotes the development of a comprehensive program of vocational education services that is based on a model with six components: outreach;…

School public relations is a planned and systematic management function relying on a comprehensive, two-way communication process involving both internal and external publics with a goal of stimulating a better understanding of the role, objectives, accomplishments, and needs of the organization. The function of school public relations is, first,…

A collection of 22 chapters on capital campaigns is presented to provide: resource for both veterans and newcomers; technical information for fund-raising professionals and key volunteers; and a record of all aspects of current thinking on the capital campaign. Chapter titles and authors are as follows: "What Is a Capital Campaign in Today's…

A project was conducted in Broward County, Florida, to help students ranging in age from 14 to 25 to become more openminded in regard to career options for women and to encourage them to participate in nontraditional vocational programs. Because of their generally accepted openmindedness, students in middle schools received additional emphasis.…

This publication is designed to help members of boards of education understand and work effectively within the requirements of New Jersey's Open Public Meetings Act, also referred to as the Sunshine Law, which requires that the public must be given adequate notice of, and be permitted to attend, meetings of all public bodies empowered by law to…

This study guide is intended for use with the separately available entrepreneurship education text "How To Set Up Your Own Business." The guide includes student exercises that have been designed to accompany chapters dealing with the following topics: determining whether or not to set up a small business, doing market research, forecasting sales,…

This study guide, which includes the answers to student exercises included in it, is intended for use with the separately available entrepreneurship education text "How To Set Up Your Own Business." The guide includes student exercises and answers that have been designed to accompany chapters dealing with the following topics: deciding whether or…

Educational public relations (PR) is a planned and systematic management function designed to help improve the programs and services of an educational organization. The standards and techniques discussed in this guide are based on the nearly 50 years of experience of the National School Public Relations Association (NSPRA). The guidebook offers…

Enrollments in Masters of Business Administration (MBA) programs and the use and effectiveness of marketing techniques for managing MBA enrollments were investigated in 1984. A 94-item questionnaire completed by 56 MBA programs offered at colleges and universities in the Middle Atlantic States addressed administration, awareness of marketing and…