Nine campus public relations professionals offer solutions and strategies to address three campus communication dilemmas: (1) display of a controversial student photograph; (2) a state budget scare; and (3) a rape on campus. (MSE)

An introduction to this theme issue stresses that accommodating needs of increasingly diverse college population should be guided by basic principles: making all students feel welcome; asking what they need to learn and conditions that must exist for that to occur; sharing plans and commitments; and establishing helping relationships between those…

Presents information on state school library association activities and concerns, including state conferences, sometimes with joint sponsorship; a continued emphasis on the "Information Power" guidelines; teleconferences; whole language; multiculturalism; literacy; professional development; lobbying efforts; networking; publications;…

A survey of 262 graduates of a comprehensive university indicate fairly strong support for general education and the associated objectives of such a program. Some differences emerged between alumni of different disciplines, genders, and periods of graduation. Implications for recruitment, public relations, and program planning are considered.…

Defines the role of children's librarians in public libraries by listing necessary competencies in various areas, including knowledge of users; administrative and management skills; communication skills; materials and collection development; program development; advocacy and public relations; and professionalism and professional development. (LRW)

The limited research available and the observations and experiences of college admissions officers suggest that college guidebooks and ratings have a small to negligible impact on the college choices of most students. However, many families buy the guides, and their publication is likely to continue. It is important that institutions provide…

The public has developed a powerful voice over the past two decades, calling for involvement in school decision making and creating the conditions for schools to pay attention to engaging the public in more meaningful ways. Lessons for all schools can be learned from charter school efforts to engage their public effectively. This article presents…

Widely viewed today by many taxpayers, business leaders, and elected officials as inefficient, ineffective, bureaucratic, public education is losing its once-noble brand position as the cornerstone of American democracy. According to Laura Ries, a marketing guru, the first problem is the name, it is called public education. It is because the…

As chair of the National Governors' Association Committee on Human Resources, Governor John R. McKernan, Jr., launched the initiative "From Classrooms to Workrooms: Meeting the Needs of the Changing American Family" in the summer of 1991 to examine the evolving role of the American family in society. This publication details programs…

A crisis can occur at any time, whether or not a school's staff plans for it. This resource guide is a compilation of user-friendly examples of policies, procedures, guidelines, checklists, and forms to help Virginia schools develop and implement a systematic crisis-management plan. Chapter 1 provides an introductory overview of the essential…

Designed to help librarians plan a summer reading program, this activity guide presents many activities and organizational suggestions. The first section deals with publicity and public relations, while the second section covers story time activities for toddlers, preschool-kindergarten, first to third grade, fourth to sixth grade, non-graded, and…

This booklet provides general and specific advice to volunteer programs to help them manage physical, economic, legal, personnel, and public relations risks. It examines various myths about the risks that volunteer programs face and outlines a strategy for implementing a risk management process. This process can be used to identify and assess…

During fiscal year (FY) 1989, the Vocational and Industrial Training Board (VITB) in Singapore offered full-time training at seven levels for secondary school leavers. The board's intake of 9,333 participants was 8% below the FY 1988 intake, a fact that was attributed to fewer primary school leavers. The introduction of the Revised Vocational…

Library literacy programs may be on-going or short-term, formal or informal, large or small. Librarians need to be aware of these programming options and select the program appropriate to their community's literacy needs and the resources the library can make available. This manual is designed to assist librarians in considering options and…

This paper uses a comparative approach to investigate the ethical policies and practices of Australian and American universities. In Australia, 26 institutional surveys were returned in which institution heads responded to questions about the professional ethics of faculty, the ethics of student assessment, research ethics, and the ethical element…