This study sought to ascertain the factors and problems which influence student recruitment in occupational programs at Pasadena City College (PCC) in California. Perceptions of administrators at PCC and surrounding community colleges, faculty members of the Engineering and Technology Department, PCC students, and a number of local high school…

The North Dakota Employment Security Bureau provides equality of services in all programs administered by the Bureau to rural area residents throughout the State. It also provides services to agriculture, business, government, and workers in meeting their employment and manpower needs. The Supervisor of Rural Manpower Services provides supervision…

Designed to stimulate and support training for Extension work and to orient new employees, this book covers the Cooperative Extension Service (CES) and its methods of operation. It begins by describing the status of rural extension in the United States and abroad; the history of the CES and its antecendents; the legal basis, scope, functions, and…

The brochure describes an eleventh and twelfth grade interdisciplinary course in environmental education taught at Lansdowne Senior High Baltimore, Maryland. The major objective of the course is to create realistic awareness of environmental conditions. Teaching techniques used include individual and group projects, which are determined by…

This final task force report contains a study of education and training needs of existing and future minority entrepreneurs and makes specific recommendations for the national effort to expand business ownership by minority persons. Ten chapters detail findings and recommendations; education and training: key to minority enterprise survival; the…

This book deals with the management of privately supported schools and offers guidelines on how these schools might be operated more effectively and economically. The discussions and conclusions are based on observations and data from case studies of independent school operations. The subjects discussed include the role and organization of…

This speech by the U.S. Commissioner of Education reviews the education industry and education-industry relations. Examples illustrate the effective partnership that can be created to fashion and achieve successful vocational and career education programs. (MML)

Describes step-by-step procedure for creating a 20-minute public relations slide/tape show for a large community mental health and home health agency in rural Maine. Emphasizes importance of face-to-face contact, identifying and addressing the potential audience, creating a neighbor-to-neighbor atmosphere, and imaginatively using graphics to…

The History Division of the proceedings contains the following 13 papers: "Repositioning Radio: NBC & the 'Kitchen Radio Campaign' of 1953" (Glenda C. Williams); "The 'Poor Man's Guardian': Radicalism as a Precursor to Marxism" (Eugenie P. Almeida); "Magazine Coverage of Katharine Meyer Graham, 1963-1975" (Mary…

The passage of a bond issue in support of school building construction or renovation can be one of the most difficult activities for a rural school district. The process of getting a bond passed requires a delicate mix of public relations, community education, and consensus building. In this chapter, a superintendent in a rural district describes…

This paper discusses some of the factors that lead to the success of a health information library, including: (1) the mission statement; (2) practical matters such as location, equipment, furniture, and layout; (3) considerations in writing the procedure and policy manual; (4) confidentiality; (5) staff and volunteer training; (6) sources of…

This final report describes accomplishments of the four-year federally funded Arizona Deafblind Project which attempted to: (1) identify all deafblind children in Arizona; (2) deliver technical assistance to families; (3) deliver technical assistance to service providers; and (4) enhance community oversight, coordination, and collaboration with…

Public relations should be an effective two-way communications system between school and public and can be implemented in seven steps: plan the public relations program; identify school publics; assess present communications effectiveness; plan to involve students, staff, and community members; identify key message sending agents; develop and…

The more educational institutions need financial resources and public understanding, the more institutions need to develop courses in institutional advancement. Courses in institutional advancement are identified and names and addresses of contacts are provided. CASE Summer Institutes and Certificate Programs are briefly outlined. (MLW)

Thirteen evaluation methods are analyzed by orientation. Typically, clients want politically advantageous studies; evaluators prefer questions-oriented studies; audiences favor a values orientation. Evaluators must recognize the narrow scope of question-oriented studies and the perspectives of client and audience. (CP)