Suggestions for publicizing unique qualities and successes of rural and small schools use existing communication channels to emphasize positive attributes and help change the negative. Tips include: tell students, parents, and community about school goals, highlight student and staff achievement, reiterate the school's responsibility to the…

A survey of 94 school boards across Canada provided information on recent developments in board handling of community relations programs. This report discussing the survey findings first notes that 85 percent of the surveyed boards expressed a need to find new, more effective strategies. The second part of the report explores methods used by…

The goal of the Ad Hoc Technical Committee for Vocational Agriculture in Indiana was to develop a model and recommendations that would result in improved student knowledge and skills for the present and future, address labor market needs, and promote program excellence at all levels of education. The committee developed recommendations for…

Project LIFE, which began in October 1987, was a model program that involved a coalition of community agencies in addressing the problem of adult illiteracy in a community college setting, enhancing participants' employability, and providing them with career adaptability. To improve outreach efforts, program planners made heavy use of commercial…

This publication describes the present structure of New York's depository library program and presents a state plan for future federal depository library service through improved bibliographic and physical access at the local level. The purpose of the depository library program and the rationale for a state plan are reviewed, as are the…

Cognitive imaging was investigated as one factor associated with the development of the University of New Mexico from an undergraduate teaching institution toward becoming a nationally-ranked graduate research university. A longitudinal, ethnohistorical study was undertaken for the 1967-1978 period. The qualitative research methodology involved an…

The first of a series, this publication consists of two symposium presentations. The first paper, "Annual Fund: Cornerstone of Development," by Robert L. Stuhr, defines the annual fund concept in the context of institutional development and provides five requisites for a successful annual fund: it must (1) be part of an ongoing…

This collection of essays discusses ways in which community colleges and proprietary schools have been able to cope with changes in employer and student markets. The collection includes: (1) "Marching to the Market: A New Tune for Training Organizations," by Wellford W. Wilms; (2) "California's Employment Training Panel: Creating Incentives for…

This public relations unit is one of a series of guides developed to aid school administrators and teachers in understanding and creating an environment that will allow students equal educational opportunities. Part of such awareness is knowing about the availability of courses and activities offered, as well as informing parents and potential…

To help school administrators improve their communication and public relations programs, the National School Public Relations Association presented 23 mini-workshops in a special session at the 1979 annual meeting of the Association of School Business Officials. This handbook presents the "tip sheets" prepared by the 23 workshop presenters, along…

This handbook provides information and forms for conducting successful public relations activities for vocational education. Chapter 1 discusses the importance of planning. The research, consultation, objective, and plan design phases are covered. Chapter 2 is an original discourse on communications theory with identification of crucial elements…

Designed to provide specific, practical help for educators in starting or improving school public relations programs, this guide presents views from the superintendent of a small district who is his own public relations person; from a public relations director of a large suburban district; and from a public relations administrator of one of the…

This booklet describes 20 inexpensive or no-cost techniques for increasing enrollment and student completion rates in adult education programs. Outlined in the guide are the following techniques or activities: refining class logistics; sponsoring liaisons; designing registration packets and recruitment fliers and writing press releases, radio…

The purpose of this paper is to evaluate some of the significant factors that relate to the effectiveness of the geographer and departments of geography in developing the important role that the discipline of geography has to offer to higher education in the United States. Geography must continually be conscious that many administrators, faculty,…

The speeches presented in this compilation address the topic of employee fitness and are given by professionals in health management, fitness consulting, and marketing and program development. An overview of developments by the Canadian federal government in the area of employee fitness is given in the first speech. A brief history of federal…