Prepared by four specialists who have personally dealt with educational assessment programs and communications in both state departments and local school districts, this guide takes the reader through the steps of getting the word out: analyzing goals and audience needs; planning activities and resources--human and financial; putting plans into…

Successful collective bargaining and, if necessary, strike management, requires careful planned communication strategies and programs before, during, and after, if the school system is to maintain the public's confidence. This handbook is designed to provide guidelines for the educational administrative team in developing a communication plan that…

Described are objectives and services of the 3-year Kansas Special Vocational Program (SVP) for handicapped youth and adults. The SVP primary objective is to provide pre-employment educational services to 150 high school handicapped individuals, with job placement for 50 individuals. The report covers the following SVP aspects: community advisory…

During the 1972-73 school year, the Alum Rock Voucher Program, an experimental program, was begun in 6 neighborhood schools in East San Jose, California. The program was designed to allow greater parent participation and choice in their children's education. This illustrated, bilingual pamphlet, written as a story told by 2 caricatures, discusses…

Correct as of May 1, 1975, this 15th annual Arizona tribal directory for American Indians includes listings relative to: (1) membership in the Arizona Commission of Indian Affairs; (2) Arizona Indian Reservation Areas; (3) Arizona Indian reservation population and acreage figures; (4) Arizona's 19 Indian reservations (tribal officials, council…

An intensive 2-week recreation management institute plan, with proceedings of 20 sessions, is presented in this 1967 document. The primary goal of the institute was to provide systematic methods for (1) upgrading and improving the recreation knowledge of middle management recreation personnel and (2) developing or refining their recreation…

Addressed to the general public, the booklet describes the need for lesser skilled workers and for changed attitudes toward the mentally retarded. The successes and failures of vocational rehabilitation are assessed; the citizen's role in meeting employment problems of the retarded is asserted. Aspects of rehabilitation are presented, including…

This publication is designed to help educators learn how to communicate effectively with the citizens of their communities. It presents a summary of school public information practices drawn from national and Tennessee samples. The monograph contains a discussion of recommended public information techniques for schools and educators derived from…

Undertaken to isolate employee characteristics and to determine how they relate to several aspects of employee attitudes toward the corporate newspaper, this study measured the characteristics of employee tenure, job rank, and perceived "self-newspaper" agreement on the manner in which topics were handled within corporate publications. The random…

This study analyzes the content of journal articles and books dealing with the school principalship. The articles were listed in "Education Index" and published from 1970 through 1973; the books were listed in the 1973 "Books in Print." A content analysis research method is used to determine the principal's functions in school community relations…

Presented are eight papers given at a conference in 1973 to increase effective participation of the deaf community in the legislative process. Elmer Smith traces factionalism in governmental history to encourage the deaf in actively asserting their rights and responsibilities. Boyce Williams commends the deaf community for recent advocacy action…

The effects of the television advertisements for Richard Nixon and George McGovern during the 1972 presidential election were tested by a content analysis of television programing and statistical analysis of viewer attitudinal response. Programing content for Nixon developed more general issues and did not especially feature the personality of…

This study explored the relationships between school superintendents and local managers of major news media and compared the various news managers in their relationships with the superintendents. Questionnaires on the reporting of school news were mailed to school superintendents, newspaper editors, radio station managers, and television station…

Career education represents an effort of the public school system to be responsive to changing community needs and values. A two-way communication program between the school and the community is vital if career education is to gain the necessary acceptance to be effective. This paper calls for a district-wide decentralized community relations and…

This document discusses the role of educational objectives in the construction of a program budget. Special emphasis is given to the necessity of specifying primary objectives--those that support basic values and fulfill community needs. Because primary objectives are at the top of the educational objectives hierarchy and provide the format for…