Crisis management, or crisis communication, is never a good thing for a business to experience. It is, however, a public relations' professional moment to shine and put their honed skills to good use. A good crisis management plan is not only action during the crisis but preparation and reflection. Hiring a PR firm that deals with crisis…

Despite the budgetary belt-tightening and what appears to be a gloomy financial future for many of the nation's school districts, south Florida's "Sun Sentinel" recently showcased five noninstructional employees from the Broward County school district. The "Sun Sentinel" chose to provide readers with a comprehensive look at…

This report by the Kentucky Department of Education states that "the school council shall have the responsibility to set school policy consistent with district board policy which shall provide an environment to enhance the students' achievement and help the school meet the goals established in KRS 158.645 and 158.6451." The report's 18…

In the past, school and college administrators relied heavily on advice from colleagues, largely because they had an internal orientation toward their work. As the social, political, and economic influence of external forces became more apparent, they learned to value input from a range of stakeholders. Robert Taft, former governor of Ohio, is a…

Laura Dannon, an educator with experience as teacher, assistant principal, and principal, enjoys her profession. Faculty camaraderie and student/teacher busyness at her school have led her to think all is well. A sudden outburst by a new teacher causes her to reflect on what is really happening. What has changed? Have media criticism, movements…

All college and university communications professionals work hard to promote their institutions' strengths and uniqueness. They tout high-caliber faculty, programs, and facilities and point to the achievements of their graduates as examples of their success. But those who work for institutions that are members of a higher education consortium also…

This article reports on the results of a two-year project to strengthen and enhance alumni relations programmes at European universities. Members of the "Alumni go Europe" partnership include CASE Europe, the University of Linz in Austria, the University of Navarra in Spain, and the University of Siegen in Germany. The project is funded…

In education, economic impact studies have been largely the product of higher education institutions. Colleges and universities have recognized that they can cultivate public, political and financial support by effectively demonstrating their high return-on-investment value. For more than a decade, all types of higher education institutions have…

While archivists and their repositories depend a great deal on public trust, they do little to cultivate or protect it. All too often, the archival community is passive where it should be fiercely proactive. This article aims to show archivists how they can build on the trust they have and avoid many of the problems that have plagued the archival…

This countrywide study was conducted to determine what organizational and individual factors have a significant impact on the performance of public relations (PR) practice in higher educational institutions in Taiwan. In this study, a purposive sampling of 600 administrative staff whose jobs involved university PR was employed, and 301 effective…

The Invaders of Texas program is a successful citizen science program in which volunteers survey and monitor invasive plants throughout Texas. Invasive plants are being introduced at alarming rates, and our limited knowledge about their distribution is a major cause for concern. The Invaders of Texas program trains citizen scientists to detect the…

People are busy, we all know that. Getting their attention is harder and harder all the time. That's especially true for member organizations and advocacy groups. The National PTA is both and has adapted some social media practices to reach out and maintain contact with more than 5 million volunteers in 25,000 local units. James Martinez, senior…

Teaching skills, knowledge and abilities appropriate for career-ready graduates and assessing learning are complex issues. Developing a valid and reliable approach is often by trial and error. Instead, the authors employed Deming's PDCA Cycle of continuous improvement as a systematic procedure to incrementally move closer to their goal. This paper…

In November 2010, Baltimore's Fund for Education Excellence and the Annie E. Casey Foundation approached the Center on Reinventing Public Education (CRPE) and requested a case study of the implementation of Baltimore City Public Schools' (City Schools) portfolio strategy. These local foundations were interested in understanding how the district…

The objectives of this research were to: 1) develop the online courseware on Thai Food Good Health to support the Thai Kitchen to the world project; and 2) evaluate the courseware by the learners toward the courseware integrated using in aboard. The research sample were sampling for chefs, Thai restaurant owners, and the students who were studying…