The Survey of Community Attitudes and Perceptions (SCAP) was conducted to determine some estimate of how Frostburg State College is perceived by its local community; how people learn about the college, its offerings, and its programs; what people know about the college factually; where do they think the college is headed in terms of growth and…

A velcro board presentation of an input-output model, illustrating the public library as a community information system, can be used to define the library to citizen taxpayers. The major input to the system is tax dollars and its basic components are librarians, recorded information, facilities, and equipment. The output depends on the library's…

Intended for Head Start personnel, the manual outlines a recruitment campaign for identifying and enrolling children who have health impairments requiring special education and related services. Briefly covered are the following topics: rationale for the recruitment compaign; targets of recruitment (which include Head Start families, the general…

This compilation of ideas for promoting school library media centers and for increasing the public's awareness of their multi-media educational resources could be adapted to various types of libraries as well as to classroom use. Included are: (1) public relations suggestions, (2) bulletin board, display, and poster instructions, (3) lesson plans,…

The New York Telephone Company recently improved its customer relations through the development of a transactional analysis training program for its employees. The program's four phases are described. (Author/BP)

Article suggested the establishment of a Speaker's Bureau, an educational program designed to foster communication between the school and its community by providing local citizens first-hand information about the schools on a variety of interesting educational issues. (Author/RK)

Advice to new board members about how to act with the media and constituents. (IRT)

The article lists 1) the purposes and needs of a public relations program, 2) steps for organizing, 3) principles to follow, 4) some "don'ts" and, 5) ways to combat the "don'ts." (Author)

Discusses the activities of the American Chemical Society's first Chemistry and Public Affairs fellow, who assists in the formation of public policy by making pertinent technical expertise available. (MLH)

When the school board meets away from the central office, district public relations personnel must plan in advance to publicize the meeting and to make sure that seating, sound equipment, and other facilities are adequate and in working order. (Author/DS)

Counselors must communicate their role in education to teachers, students, the administration, and the community. Guidance personnel should plan a public relations program to gain support for their work. (DS)

Describes the role and functions of the Public Relations Director in the community college, focusing on relationships with the college President and with the community, and describes effective public relations techniques developed at Mott Community College (Michigan). (DC)

This article discusses how some of football coach Johnny Majors' recruiting techniques can be used to build and maintain strong foreign language programs by reducing the rate of attrition at the end of the basic FL sequence. (Author/CFM)

Describes the problems and benefits of public and press access to faculty collective bargaining sessions at Central Michigan University. (PKP)