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Music Educators National Conference, Reston, VA. – 1991
This kit provides information on campaigning to increase the study of music in local schools and communities. The kit includes: (1) a "how-to" manual with worksheets, sample letters, and reproducible materials; (2) videotapes to help present your case to different audiences - "Let's Make Music" and "School Music and 'Reverse Economics'"; (3)…
Descriptors: Elementary Secondary Education, Fine Arts, Information Dissemination, Music
Shoemaker, Donna, Ed. – 1999
This book presents summaries of 16 papers presented at a conference on increasing the amount and usefulness of research on alumni relations. Following an introductory paper, "On the Art and Science of Surveying Alumni" (Donna Shoemaker), the papers are: (1) "Targeted Research Gets Results. Comprehensive Research on Alumni Relationships: Four Years…
Descriptors: Alumni, Alumni Associations, Graduate Surveys, Higher Education
Denova, Charles C. – Training and Development Journal, 1974
The American Society for Training and Development can be a key leadership component of career education. There is a vast storehouse of expertise in ASTD and its members can help career education by becoming involved in program planning, teacher assistance, and public relations. (DS)
Descriptors: Career Education, Inservice Teacher Education, Leadership, Program Development
Dubia, Dorothy E. – Thrust for Education Leadership, 1973
Author feels it is in the interest of the educational institution to channel those apparent desires to communicate into positive communication and a resultant public relations program that brings about programs and policies of benefit to, and desired by, our publics. (Author/GB)
Descriptors: Educational Planning, Leadership, Objectives, Program Development
Barkelew, Ann H. – Thrust for Education Leadership, 1973
Article is a list of 73 suggestions to improve the school community relationship through public relations techniques. (GB)
Descriptors: Communications, Community Involvement, Leadership, Public Education
Wayne, Gayle P. – Thrust for Education Leadership, 1973
Article presents thirty-two criteria for rating a school district public relations program. (GB)
Descriptors: Evaluation Criteria, Evaluation Methods, Leadership, Program Evaluation
Harrison, Charles H. – Nation's Schools, 1974
Suggests ways school districts can more effectively plan communication with the public. (Author/DN)
Descriptors: Administrator Guides, Communication (Thought Transfer), Planning, Public Opinion
Barton, David W., Jr. – College Board Review, 1974
Presents the 7 reasons why students do not apply to college: unknown college, unimpressed by college's reputation, worried about location, too much emphasis on liberal arts, no flexibility in programs, too impersonal, and financial problems; and how to correct these problems in your school. (Author/PG)
Descriptors: Admission (School), College Applicants, Educational Supply, Higher Education
NJEA Review, 1974
The educational secretary is fully aware of the deep commitment she has toward better education for all individuals, and recognizes the significance of her position in relation to the entire field of education. (Editor)
Descriptors: Human Relations, Office Occupations, Office Practice, Public Relations
Peer reviewedFleming, Charles; Olsen, Larry – NASSP Bulletin, 1974
Author describe the merits of a pre-packaged communications plan as a crisis preventative, and reccomend that the principal cultivate an honest, open relationship with media representatives. (Editor)
Descriptors: Administrator Role, Communication Skills, Communications, Mass Media
Peer reviewedElam, Stanley – NASSP Bulletin, 1974
Author comments about the Gallup survey findings on the nation's public schools and their implications for school public relations and principals. (GB)
Descriptors: Community Attitudes, Majority Attitudes, Opinions, Principals
Peer reviewedAscough, Larry – NASSP Bulletin, 1974
Descriptors: Community Involvement, Principals, Public Opinion, Public Relations
Cutlip, Scott M. – College and University Journal, 1973
Discusses communications technology, especially the 4 types of interactive cable services and how to implement them into higher education. (PG)
Descriptors: Cable Television, Communications, Educational Technology, Higher Education
PSBA Bulletin, 1973
Identifies the reasons district populations need to be considered, suggests what to ask whom, and tells what to do before and after the survey. (Author/JN)
Descriptors: Boards of Education, Community Surveys, Guidelines, Intermediate Administrative Units
Holliday, Albert E. – PSBA Bulletin, 1973
School officials often face a credibility problem, and public surveys or community polls are important to school districts. Gives several reasons why they are helpful and seven steps to successful polling. (Author/JN)
Descriptors: Administrators, Boards of Education, Communication Problems, Community Surveys
