Discusses the reevaluation of traditional intercollegiate athletics necessitated by declining student interest, the emergence of women's sports, and the passage of legislation forbidding sex discrimination in athletic programing. Presents the guidelines for recruitment, scholarships, and game scheduling used at Olympic College (WA) to restructure…

Discusses a follow-up study of graduates of Wisconsin's vocational, technical, and adult education system. The resulting data have been used for interpretation of program/student success, decision making, responding to labor market needs and projections, and for student recruitment. (JOW)

Concludes that recruiting representatives, administrative practices, and procedures used to evaluate applicant qualifications are all potentially important influences on job seeker attitudes and behaviors. Limitations of the existing research necessitate caution. (Author)

The ways in which colleges and universities, acting through their institutional and professional associations, are agreeing on common ethical standards and defining improper activities are illustrated. The American Council on Education's Office on Self-Regulation has developed policy guidelines in an effort to stimulate self-regulating action.…

Student admission criteria and a college's advising and recruitment efforts are viewed from the perspective of a growing higher education establishment trying to attract students. A student selection model is proposed, derived from an "innovation-decision process" (Rogers and Shoemaker), which focuses on applicant behavior and decision-making…

A survey of 2,500 applicants accepted at Boston College in 1977 is used to develop two statistical models of student decision making for college choice. One model focuses on the decision-making process and the other on institutional image, and the two are compared. The results of the two models guide institutional policy in different directions.…

Four surveys in 1977, 1978, and 1979 studied employer attitudes toward the Open University (Great Britain) and its graduates as employees: the status of the degree in relation to others, recruitment trends, importance of specialization, employers as sponsors of their employees, vocational courses needed, and ignorance about the university. (MSE)

The IDP (Immediate Decision plan) seeks to eliminate the artificial delay between application and acceptance to or rejection from college. It was designed to help the student make a more informed choice about college attendance. This study is an evaluation of the Bard program two years after its inception. (Author)

Speech is a major medium for the admissions message, and how well it is utilized needs to be evaluated. An understanding of speech communication and the role it plays in the information process can help admissions professionals to help people make better college choices. (Author/MLW)

A program at the University of Oregon designed to attract and graduate underrepresented minorities and disadvantaged students in dentistry is reported. The programs consisted of three phases: career orientation, recruitment, and academic enrichment/retention. Effects of the program (including increased enrollment) and recommendations for program…

As higher education turns from a seller's to a buyer's market, colleges are using marketing strategy as an aid for student recruitment. Unethical and ethical promotion and recruiting practices, recruiting abuses (selling of immigration papers, etc.), legal contractual responsibilities, ethical decay, and consumer rights of students are discussed.…

To investigate whether recruitment practices of companies with affirmative action programs discriminated against Blacks or resulted in reverse discrimination, qualifications and race of fictitious job applicants were manipulated on resumes sent to a sample of employers. Responses strongly indicate discrimination, with Black applicants favored…

Results are reported for an Adult Education Research Project which attempted to resolve one of the major problems in participation studies, that of how to construct variables to represent activeness in taking educational courses which will also contain relevant information for educational planners concerning attitudes of non-participants, and will…

The potential of CD-ROM and floppy disks in college student recruitment is explored. Benefits, research strategies, selection of format, creation of content, production values, and details of delivery are discussed. It is argued that carefully planned and effectively produced CD-ROMS and floppy disks can supplement computer network capabilities as…

Discusses the importance of recruitment for classes producing student publications to ensure the necessary skills and sufficient numbers. Suggests that personal interaction is the most effective method of recruiting students. Describes retention and recruitment related to the production of an eclectic magazine and a sports media guide in two…