A letter sent to 58 dental schools asking for entrance applications and information typically sent to applicants elicited information about marketing practices. Findings suggest that dental schools are not doing a good job of marketing their programs to prime prospects, not responding personally, and not reading information requests carefully.…

Before alumni can identify prospective students, the admissions and alumni offices have to forge a partnership, considering the other's goals and problems. A program for alumni/admissions volunteers has two purposes: to extend the reach of the admissions office and to give alumni a chance to serve. (MLW)

Social scientists generally agree that different cultures have different cognitive styles. New educational models which operate within a multicultural framework are necessary. As a result, traditional approaches to training educators must be adjusted if minority groups are to enter teacher education programs. (JL)

A discussion of recent British experiences and policy concerning the recruitment of foreign students looks at a 1979 policy decision about international student fees, institutional response, overseas marketing efforts, and the resulting foreign student population and its problems, and proposes directions for institutions, public agencies, and…

Because of a general decline in enrollment in schools of social work in recent years, student recruitment has grown in importance. Based on a survey of 100 bachelor's of social work programs (46 percent response rate), this article explores recruitment issues for both graduate and undergraduate programs and proposes a model recruitment effort.…

Results of a survey concerning the student recruiting practices of the 114 graduate academic units in one large public research university are presented. They concern recruiting activities before and after initial student expression of interest in the program. (MSE)

The letter of intent signed by college-bound high school athletes, which commits them to play their sport at a particular college and commits the institution to an athletic scholarship, is college sports' equivalent of a professional athlete's contract with his team. (MSE)

Business continues to be the most popular major of undergraduates while at the same time, many corporate recruiters are looking for graduates with liberal-arts backgrounds. The increasingly global economy has brought new responsibilities for employees, and graduates need better communication and foreign language skills. (MLW)

Recent reforms (such as New Jersey's alternative certification requirements) aimed at attracting higher quality teacher candidates, combined with a predicted teacher shortage and changes in professional attitudes and values, are providing increased opportunities for all kinds of teachers. Suddenly, private schools are valuing candidates with…

Examined effect of recruiter characteristics using a pre-post study design with college students (N=145) in a campus interview process. Results indicated recruiter characteristics had an impact on perceived job attributes, regard for job and company, and likelihood of joining the company; there was little evidence the effect was moderated by…

Describes a systematic approach to recruitment of prospective adoptive families for children with developmental disabilities. The recruitment methodology, preliminary conclusions, and implications for future recruitment of families are presented. (Author/RWB)

Even though they may be unable to offer them top dollars, schools can successfully recruit new teachers by letting prospective teachers know what is so special about the school or school system; using the school staff to do part of the selling job; and providing an emotional enticement. (MLF)

Discusses the problems of being a department head and how best to deal with them. (SRT)

By themselves, standardized teacher competency tests only aggravate the impending shortage of qualified teachers. A more comprehensive approach is needed to make teaching the kind of appealing profession that can both sustain higher standards of admission and attract greater numbers of candidates able to qualify under those higher standards.…

Discusses advantages of camp fairs in establishing contact with new campers and their families. Suggests eight techniques to help camp directors successfully represent their camps. Lists 25 camping fairs held January-March 1987 with date, sponsor, location, and contact. (LFL)