Four models of possible predictors are advanced and tested using data collected from 1,164 faculty in 80 university departments and from published sources. Results indicated that there is no single set of factors that can reliably predict improvement or decline in prestige across all disciplines. (Author/LBH)

The author responds from a minority perspective to questions related to recruitment of minority students for agricultural education programs. Answers focus on why Black students do not enroll in vocational agriculture classes, how to recruit Blacks to become teachers, and what the research says about minorities in agriculture. (CH)

The action plan issued by the Policies Commission for Business and Economic Education includes (1) recommendations to teacher educators concerning local and state program improvement, professional liaisons, and student recruitment; and (2) recommendations to national leaders for effecting change. (CH)

Reports on undergraduate admissions processes at four elite universities. Results show that the Asian American admission rate is below the overall admission rate. Reasons for lower rates are discussed, as are the consequences of manipulating admissions to achieve diversity. (PS)

The author discusses public relations activities for vocational educators. She covers involvement in community activities, giving speeches, the press, and promotional materials. (CH)

Includes four symposium papers: "Was There Ever a Golden Age in Teaching?" (David Tyack); "Schooling More and Liking It Less" (David Cohen); "Understanding Teacher Attrition" (Richard Murnane); and "Attracting Talented Students to Teaching" (Jerome Murphy). (CH)

Being more than managers, school leaders can advance the profession by initiating a comprehensive curriculum development process that examines the future to determine needed skills and knowledge, redefines what constitutes an educated person and good teaching, creates a mission statement, and considers the need for structural or organizational…

Research shows that most school districts lack established policies for selecting teachers or administrators. This article, based on a study of concurrent validity between performance on the Administrator Perceiver Interview and in the NASSP Assessment Center, shows that the two approaches provide different information concerning prospective…

Faculty at the School of Nursing at Old Dominion University in Norfolk, Virginia have collaborated with hospitals and community health care agencies to implement clinical update courses for inactive registered nurses. This strategy has proven successful in assisting nurse educators and managers in recruiting nurses into the work force. (JOW)

Argues that a job application assignment which focuses on the persuasive nature of recruiting from the perspective of the employer enables students to become familiar with the total recruiting process, which in turn should improve their job search strategies. (MS)

A discussion of strategies marketing in higher education focuses on the social marketing approach, outlining a conceptual framework, and looking at specific concerns and costs. The issue of entrepreneurialism's effect on higher education institutions is considered. (MSE)

To manage enrollments, today's colleges and universities must incorporate marketing strategies and organizational changes that until now have generally been used only by business and other private sector professionals. (MSE)

Discusses the work of the Task Force on Membership and Participation of Ethnic Minorities of the National Council for the Social Studies (NCSS). Notes profession underrepresentation of ethnic minorities in NCSS and the teaching profession. Concludes steps must be taken to recruit minorities into the social studies and to promote them to leadership…

Two surveys on how students choose a college are reported. Reputation is often the most powerful of all influence factors. Sources of first information about colleges are identified: friends, parents, college recruitment publications, college guide books, etc. The declining role of the high school counselor was noted. (MLW)

The author reports student recruitment practices for vocational education that were identified through several studies on the recruitment question. Emphasis is on communication between vocational educators and students, parents, and counselors. (CH)