A public relations program for guidance services must be honest, continuous, positive, comprehensive, sensitive to the public's concern, and presented in nontechnical terms. A counselor has professional responsibility to convey his competencies and character of guidance services to the public through a public relations role. The school counselor…

Describes Computerized Vocational Information System (CVIS) at Willowbrook High School, Villa Park, Illinois. (CJ)

First in a series of articles to be offered by Journal Professional Development Committee. Presents instrument designed to assess expectations held by students, teachers, parents and administrators in relation to personnel program in their school. (CJ)

Outlines a three-step process to justify the existence of the guidance program, including writing a job description, logging daily duties, and evaluating the program. (Author/WD)

Describes the role of The National Society of Professional Engineers (NSPE) in providing guidance activities for students. Discusses structional organization, goals, and guidance activities for engineering and technical and professional societies. (MA)

An instructional skills laboratory, consisting of videotape model or demonstration lessons, can be of value in providing teaching interns and first-year teachers with positive suggestions for various instructional problems. (MB)

Focuses on the use of technology to promote guidance and counseling programs among stakeholders. Details the significance of promoting comprehensive guidance and counseling programs and examples of technology tools used for persuasive communication. Discusses the advantages and disadvantages of using technology to promote a school counseling…

Interviews at three British further education colleges demonstrate that the meanings of impartiality in preentry adult guidance change with the context. Impartiality is challenged by lack of statutory provision for adult guidance, lack of outreach, and the question of whether impartial guidance is more likely in high-demand courses. (SK)

Students in a master's level course on adult guidance participated in mapping, locating, and translating guidance and counseling concepts in learning settings. The different maps that emerged suggest that the impact of professional development may be diffuse and indirect. (SK)

Based on e-mails gathered from listservs, a variety of sources are suggested for preparing for an upcoming accreditation: the previous accreditation report of one's home campus, published literature, the national library peer comparison tool as well as statistical sources, the U.S. Office of Postsecondary Education's website of accreditation…

This article presents some questions on how to find, convert and keep the best prospects for enrollment in child care and education. First, what do I need to know? There are two types of profiles to look at to target specific audiences: (1) "demographics", indicates of a typical qualified buyer; and (2) "psychographics", addresses lifestyle…

This article deals with a two-day conference entitled "Celebration of Teaching and Learning," presented by Public Broadcasting Stations Thirteen/WNET and WLIW, which includes presentations, opportunities for professional development, a "Town Hall" meeting and various exhibits to showcase educational materials, products and services. This article…

This article discusses one excellent source of lesson plan resources for teachers, which is Public Broadcasting Station Thirteen/WNET (www.thirteen.org/edonline). This article describes the lesson plans available in multimedia formats and discuss benefits to teachers. Here, the author points out that the high quality lessons available online have…

This article deals with one interesting area of Thirteen/WNET's website (www.thirteen.org), which is Students' Take, designed especially for children in after school programs. Students' Take offers students in after school programs the opportunity to publish original Web pieces covering a range of topics of special interest to them. Its…