This book is designed for people interested in social marketing and who do not have much money. The book is not a tool kit, or a workbook, or a guide. It is a compilation of articles about issues, themes, definitions, and case studies from social marketing. Many of the articles originally appeared in "Social Marketing Quarterly." They…

This study examined the longitudinal effect of a comprehensive school design and reform program on faculty perceptions of their contribution to students, collegial support, and autonomy in a secondary school. The study sought to establish whether these changes in faculty members' perceptions of their work environment covaried with the…

This book discusses incorporating community-based social marketing techniques programs. The first chapter explains why programs that rely heavily on conventional methods to promote behavior change are often ineffective, and introduces community-based social marketing as an attractive alternative for the delivery of programs. Chapter 2 describes…

This guide was developed as part of the Child Care Partnership Project, a multi-year technical assistance effort. The Partnership Project provides a series of technical assistance resources and materials to support the development and strengthening of public-private partnerships to improve the quality and supply of child care. The guide is…

Describes the development of an educational institution created in response to the urgent need to provide new and more flexible approaches to education for New York State. (Author/RK)

Discussed the challenges for the community college, the technical institute and the four year college posed by the articulation of associate and baccalaureate degree programs in engineering technology. (Author/RK)

In attempting to find a new and less expensive solution to its data processing needs a community college leased its computer time from a service center. (Author/RK)

A discussion of the problems in specifying resources, planning activities and anticipating results in designing educational projects. (HB)

The approach of the Milwaukee Reading Center Program is total'' in that while improvement in a child's reading skill is central, the program has a much broader impact, helping the child develop mentally, emotionally, and in personality. (Author/CB)

Through a resource room structure, special education students can be placed in regular classrooms with supportive classroom help given at specific periods during the day. (NQ)

Author tackles the basic problem of justifying instruction in a level of language usage that is regarded as elitist. (Editor/CB)

Described is a house program at Davis and Elkins College in West Virginia which combines humanistic and behavioristic philosophies of education to help students adjust better. The program appears to be working. (Author/CJ)

A vocationally-related adult basic education curriculum would include diagnostic testing, identifying academic skills, group planning, availability of instructional materials, parallel teaching of office procedures, and team teaching. (DS)

The Improving Teaching Competencies Program at the Northwest Regional Educational Laboratory is developing twenty-four instructional systems for professional development of educators. (Author)