Offers an overview of advertising as it relates to student publications. Discusses what advertising is; what the consumer wants; the buyer and seller; creating a selling strategy; basic building blocks; advertising art; and text. Describes basic guidelines for designing an ad, outlines some assignments for students, and notes a few things not to…

Offers a writing exercise intended for college English classes, which offers a hypothetical case to be considered (along with directions for papers and additional leads) that prompts students to consider ceremonial uses of language (such as the "Pledge of Allegiance") and various issues related to it. (SR)

Addresses students' writing that often requires special attention. Considers this in relation to violent fantasies. Discusses censorship in relation to student writing. Recommends finding out whether the law requires educators to report any evidence of illegal activity to the police. (SG)

Evaluated multidimensional students evaluations of teaching (SETs), workload (workload for students), grades, perceived learning, and background variables through confirmatory factor analysis of previously published data. Results show that SETs and teaching effectiveness can both be improved by increasing good workload and decreasing bad workload.…

Studied the completion records of 400 nontraditional transnational students in an open learning program at Curtin University of Technology in Perth, Australia. Found that flexibility in assignment deadlines consistently led to good results, with students able to complete their courses and therefore achieve enhanced results in their careers. (EV)

Presents and explains a framework that can be used to determine the potential authenticity of teaching practices. Describes the potential for authenticity offered by thematic literacy instruction. (SR)

Discusses five ideas for writing projects designed for high school students, including the church story, the house story, the newspaper story, and teaching the library "our" way. (PA)

Describes how Frederick Douglass's "Narrative of the Life of Frederick Douglass, an American Slave" can be used to explore differences between biography and autobiography, and how a personal account can be used to change attitudes of others. Presents poems written by 10th- and 11th-grade students composed after reading Douglass's…

Suggests that acquaintance with nurses' writing would help instructors design assignments for nursing students in basic technical writing courses. Investigates the importance of writing tasks for nurses and describes the most common documents nurses generate, since good writing skills for nurses improve health care delivery and promote…

Considers how business writing class instructors generally assign reports that require source notations in a specific format. Discusses developing questions to be asked with middle or senior level managers at several different businesses. Presents a discussion of the interview results. Provides strong support for requiring students to reference…

Describes assignments that link Gary Soto's novel "Taking Sides" to a collection of Latino poetry. Notes that the students' final presentations were successful, as indicated by their enthusiasm and engagement throughout. (RS)

This paper reports on research conducted at the University of Sussex and examines whether female students have a particular preference for coursework, and whether such a preference is a key factor in their current undergraduate success. The performances of 638 students on courses whose assessment modes comprised both coursework and examinations…

One of the most basic tasks in introductory social science classes is to get students to reexamine their common sense assumptions concerning human behavior. This article introduces a shared assignment developed for a learning community that paired an introductory sociology and psychology class. The assignment challenges students to rethink the…

A collaborative effort between business and chemistry resulted in a class project called the Proteomics Stock Market Project. The project includes biochemical and marketing concepts, technology, writing assignments and group work.

Excel assignments were used as extra credit in an intermediate algebra course. Ninety percent of the students had a home computer and seventy per cent were familiar with Excel. There was not a significant linear correlation between the amount of Excel that the students performed and their achievement in algebra. One-third of the students did less…