Introduction: We explored Harris and Dewdney's principle that people follow habitual patterns when seeking everyday information along with Pettigrew's notion of information grounds. Method: A telephone survey of 612 urban-rural residents was conducted regarding their needs for health and human services in partnership with the United Way of…

Part I of this resource guide contains listings of instructional materials, computer-assisted instructions, classroom activities and teaching methods. Part II deals with the knowledge base of population education. These publications are divided into 11 topics including: (1) demography; (2) documentation; (3) education (including environmental,…

Suggesting that a separate accreditation criterion for visual literacy proposed for journalism and mass communication schools is insufficient and inappropriate, this paper proposes that the Association for Education in Journalism and Mass Communication (AEJMC) develop and support a program promoting visual literacy as a curriculum standard.…

Based on a definition of public relations that recognizes the field as a purposeful management function, this paper provides a perspective on public relations to help practitioners develop strategies for the use of new media forms in public relations programs. The paper begins with a historical review of mass media effects research and proceeds…

A study examined the changes taking place in the Soviet press and readers' attitude to the media in the age of glasnost. A survey, prepared in English and translated into Russian, was conducted among 96 fourth and final year journalism students at the Leningrad State University, U.S.S.R. to obtain information concerning demographics, readership…

This self-study curriculum guide is intended to assist counselors and teachers in learning to use labor market and career information with clients more effectively. The following topics are covered: understanding career development and the use of career and labor market information in career counseling (changing ideas about career development, the…

Academic libraries should follow the practice adopted by some academic institutions during recent periods of economic scarcity and develop economic and political ties with the business community, a partnership that could provide genuine benefits for members of the business community, elected officials, and academia. An example of such cooperation…

This directory provides information about a variety of resources, organizational and material, in the Washington, D.C. metropolitan area (District of Columbia, Maryland, and Virginia) that may be helpful in serving limited-English-proficient populations. The first section consists of two parts. The first lists organizations and reference and…

A study was conducted to determine how a population viewed the prospect of receiving news and information electronically. Subjects were 529 students attending Stanford University (California) in the heart of the "Silicon Valley" computer industry. The survey was conducted by mail with a telephone follow-up, and included 108 questions on usage of…

Linguistics is the study of human language, and has several major divisions: formal linguistics, sociolinguistics, psycholinguistics, and applied linguistics. Formal linguistics is the study of grammar, or the development of theories about how language works and is organized. Within formal linguistics there are three major schools of thought:…

In past generations, traditional gender roles may have dominated family life. One method of investigating the relationship of gender roles and their impact on subsequent generations is to use the relating of family stories to obtain quantitative data. A study was conducted to examine gender role information and gender differences in the passing…

A study examined the effects of technological change on news production, particularly the introduction of an electronic press release service (as opposed to the mailing of paper copy news releases) to two newspapers in Madison, Wisconsin in late 1984. A content analysis of 309 news releases generated at the University of Wisconsin's news service…

A study examined (1) how the use of interpersonal information sources, the use of print media sources, and the use of radio sources are interrelated for agricultural decisions, and (2) which patterns of media use or interpersonal source use are most closely associated with knowing recommendations made by agricultural extension services and with…

Intended for journalists, this sourcebook contains background information on aging and the problems of the aged. Arranged into two major parts, the sourcebook contains 10 chapters. The first part provides a summary of facts and ideas that should be known to reporters whose stories are related directly or indirectly to aging. Chapter 1 makes the…

Presented in this document is a module developed at Northern Illinois University as an optional bibliographic instruction tool to be used in the library unit of an introductory-level educational research course. This approach allows each student to hunt through the library, locate various commonly used educational resources, and use each resource…