Despite an increase in ad spending and demand for employees with expertise in search engine optimization (SEO), methods for teaching this important marketing strategy have received little coverage in the literature. Using Bloom's cognitive goals hierarchy as a framework, this experiential assignment provides a process for educators who may be new…

It is generally accepted in the literature that writing assignments, even short ones, increase both student writing ability and comprehension of the material covered in the assignments. As class enrollments increase, particularly at the introductory level, however, instructors often sacrifice writing assignments because of the difficulty in…

There is evidence that some obstacles to women running for political office emerge early in the political development of women and girls. Lawless and Fox (2005) identify several reasons for lower political ambition among women relative to men. Among their explanations are that girls are less likely to be engaged in political conversations in their…

This article will describe a writing assignment designed for use in a liberal arts college whose mission stresses effective written communication both within and across disciplines. In this assignment, students write three separate solutions to the same mathematics problem: one for a mathematical peer, a second for a contemporary that does not…

Writing and communication are essential skills for success in the workplace or in graduate school, yet writing and communication are often the last thing that instructors think about incorporating into a mathematics course. A mathematical modeling course provides a natural environment for writing assignments. This article is an analysis of the…

Effective software testing identifies potential bugs and helps correct them, producing more reliable and maintainable software. As software development processes have evolved, incremental testing techniques have grown in popularity, particularly with introduction of test-driven development (TDD). However, many programmers struggle to adopt TDD's…

Often, themes in work and life intertwine; the author recognized that a cadre of poems she had written during the past several years were about relationship dissolution. The poems concerned romantic and friendship dissolution and the aspects of identity creation and loss this entails. The author presents the poems and makes an explicit connection…

The "Toolbox" column features content adapted from ReadWriteThink.org lesson plans and provides practical tools for classroom teachers. This issue's column features a lesson plan adapted from "Graphing Plot and Character in a Novel" by Lisa Storm Fink and "Bio-graph: Graphing Life Events" by Susan Spangler. Students retell biographic events…

To meet the needs of young gifted and talented learners, teachers need the flexibility to respond to individual needs without the stress of extra planning and preparation. Certainly, some planning comes into play. Engaging the gifts and interests of these students in a way that is also reasonable presents a unique challenge. One of the most…

This dissertation addresses the rhetoric of deficiency that frames Latina/o students as lacking with regard to education. This dissertation begins by examining the cultural deficit model entrenched in colonial narratives of history that justify unequal access to resources in the US. I argue that the reimagining of the pejorative trope of…

One of the definitions of mathematics is that it is "a science of patterns and themes". Within the scope of this definition, the current software technology facilitates the creation of visuals and patterns. Thus, GeoGebra software was used. The study was carried out in two stages. In the first stage, the Dynamic Geometry Software and the…

In this districtwide scale-up, we randomly assigned seventh-grade students within 11 schools to receive a series of writing exercises designed to promote values affirmation. Impacts on cumulative seventh-grade grade point average (GPA) for the district's racial/ethnic minority students who may be subject to stereotype threat are consistent with…

Critically thinking about scientific data to form opinions on controversial issues in environmental health is crucial in undergraduate education in the field. An assignment paired with a "flipped" classroom activity was designed to impart knowledge on how to search the primary literature and extract data that can help formulate a point…

This article analyses student-learning outcomes from the redesign of Introduction to Physical Geography 101. Among the purposes of the redesigned course were to enhance student learning by providing rich interactive online content, provide more meaningful instructor-student and peer-peer exchanges, and to promote attitudes that facilitate student…

In this article, we describe an adaptation of Nichols, Berry, and Kalogrides's "Hop on the Bus" exercise. In addition to riding the bus, we incorporated a visual component similar to that developed by Whitley by having students conduct a sociological, photographic exercise after they disembarked. Qualitative and quantitative assessment…