Discusses the schedule, curriculum, participant interviews, and results of the Texas Oral Proficiency Certification Project, which works toward the implementation of proficiency standards (established by the American Council on the Teaching of Foreign Languages) for the certification of foreign language teachers. (CB)

A program focusing on recruitment of new freshmen at the University of Colorado at Boulder illustrates some major planning considerations in the development, implementation, and evaluation of a marketing plan. (MSE)

Information sources useful to newcomers in academic marketing are suggested. Citations focus on market research techniques, marketing strategies, and approaches to enrollment management. (MSE)

The author documents development of the After-School Care Program in the Dade County School System and assesses the extent to which its clients agreed on the goals, staff, program, supplies, and facilities based on a survey of parents. Recommendations are included. (CH)

The Carmen Millan School (Puebla, Mexico) was established to meet the high intellectual faculties of gifted students through development of willingness to learn, oral expression, talent, and the ability to plan systematically. Special education teachers act as monitors of learning contracts developed for students during school and during…

The C.A.S.E. model (Conceptualization, Acquisition, Staff Development, and Evaluation) provides a management model for introducing computers into a preschool program for handicapped children over a period of 4 years. Each of the four model components are described and practical applications provided. (Author/DB)

Certain systems analysis techniques can be applied to examinations of program failure in continuing education to locate weaknesses in planning and implementing stages. Questions to guide an analysis and various procedures are recommended. Twelve issues that contribute to failures or discontinuations are identified. (Author/MLW)

Four models for college and university teaching based on a review of adult learning literature and a recognition of the realities of teaching in a higher education institution, including typical academic regulations with some form of credit and grading procedure, are described. (MLW)

Outside sponsorship of campus lecture programming is discussed. Techniques that have been developed over 36 years at Texas A&M University are highlighted. Setting goals, budgeting and organization, and identifying contributors are described and a glossary of fundraising terms is provided. (MLW)

While American higher education institutions are trying to provide increased educational opportunities for Black South Africans, Black South African leaders are concerned that some educational and financial aid programs are being hastily planned and ill-conceived. (MSE)

Examines the child care for-profit business in terms of recent history, current status, and future prospects. (BB)

Campus activities educators can contribute greatly to providing a multicultural environment that not only tolerates but appreciates, values, and celebrates cultural diversity, through the activities and programs they sponsor, the ways they advise, and other educational efforts. (MSE)

Advocates establishment of training programs for substitute teachers in the local school districts, along with active recruiting of substitutes. Emphasizes that substitutes' salaries must improve and that the regular teacher should provide adequate information about school policies and procedures, as well as complete class lesson plans that any…

Describes how North Carolina educators cooperated to build a system of teacher-performance appraisal. To build the program, educators derived basic teaching functions from literature and observed teachers to gather performance data. Training is now provided to districts, and information about effective teaching is disseminated throughout the…

Discusses four issues raised by the movement toward publicly funded prekindergartens and offers five recommendations suggesting specific actions reading teachers can take to influence the design of prekindergarten programs. (JC)